YOUR FRIENDS' ACTIVITY

    Blog Posts by Emily Jayden

    • How Do You Know If Product Reviews Are Authentic?

      Despite the fact that there is a growing tendency for unscrupulous people to fabricate product reviews that show their products or services in a completely positive light, the fact is that over 60% of consumers still depend on online reviews to help them decide what to buy.

      How do you know if they are authentic?

      One of the best ways to ensure that you get a true reflection of consumers' opinions about something you want to buy is to check out the reviews posted on several websites.

      Another helpful tip is to look for product reviews that have the largest number of responses, because they are more likely to be authentic personal opinions.

      This will give you access to a wide range of personal opinion and a balanced view, that will inform your buying decisions.

      Stricter controls

      Some sites are insisting that reviews will only be published when the author has proved that he/she has actually bought the product or service in question.

      This is proving to be very

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    • From Passion to Profession

      In 1970, Judith Ripka cared for her one-year old son and made gold rings by hand. Now Hillary Clinton, Michelle Obama, Oprah, Cindy Crawford, Tina Fey and Kate Hudson, to name just a few, chose to wear Ms. Ripka's jewelry. Her sitting room sofa has expanded to boutiques in 11 cities and over 100 retailers carry her line. Her company is presently valued in the mega-millions.

      Inspiration

      Judith told New York Times reporter Lorraine Kreahling in 1997 she had been accessorizing since childhood inspired by her mother and knew then she would become a designer of jewelry. From her mother's jewelry box, she added pendants to her belts, hung pins off of chains and transformed necklaces into belts.

      From Buyer to Creator

      She started in the business by buying jewelry for May's department store and learning metalwork and design techniques in a friend's watch case factory. In 1977, she began creating pieces to order. In 1982, she earned the De Beers, the billion-dollar gem award

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    • In Praise of Women’s Clothing

      The famous movie star, Marilyn Monroe made a very good point and observation; namely that we, women, can feel we will accomplish much if we dress well. It may not be a scientific fact; however, I personally have noticed a tremendous improvement in people's work when they're in their appropriate 9-5 attire, compared to the lazy Casual Friday garb.

      They do make the man, that is, woman. The right clothes give us confidence in our ability to look good and be taken seriously. There's nothing like a fresh silk (or blend) blouse that rubs upon your wrist to make you feel more feminine and therefore, more capable to take the task on hand.

      Whether in a meeting or a small briefing, it's this lady who commands attention and is given more feedback. The one who is pleasant to look at receives the pleasantries from co-workers, subordinates and superiors alike.

      Clothes are a wonder

      Women's clothing can do wonders anywhere you are; be it on the street hailing a cab, getting in line

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    • The Simple Truth About Weight Loss

      The CDC says that one third of American adults are obese. But you don't need the CDC or any other agency to tell you that a lot of people are fat. You can simply look around you to see that this is true. You may yourself be struggling with weight loss issues.

      Why is weight loss so hard?

      Weight loss is hard because of biology and genetics. Due to the way humans evolved, we are primed to gain weight during times of plenty in order to survive during times of famine. Our bodies have fat cells that store energy from food eaten in excess of the energy needed by the body. This energy would then get used when we had little or nothing to eat. It is a survival mechanism.

      In earlier times, even up to thirty or forty years ago, we were more active than we are today. Over the years, technology has made physical activity less necessary. Think about it: we can use elevators or escalators to ascend to the upper floors of buildings instead of taking the stairs. We use cars to get around

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    • Watches in History: The Development of the Wristwatch

      It used to be that no self-respecting man would ever dream of wearing a wristwatch. Such watches were considered nothing but women's frippery. In fact, the first wristwatch was invented by Patek Philippe as a piece of women's jewelry in 1868. Today watches are worn on the wrists of men and women and designer wristwatches are status symbols. How did this come to be?

      The Anglo-Boer War (1899-1902)

      Some credit the British victory over the Boers due to a wartime jury-rigged wristwatch cobbled together by the soldiers. Since the pocket watches of the day were clumsy to maneuver during combat, the soldiers created wristwatches by affixing their pocket watches to leather straps and tying the contraption onto their wrists. Since advances in weapon design had created a new type of war where precision mattered more than ever, British officers were able to time their attacks using the humble timekeepers strapped to their wrists.

      World War I (1914-1919)

      It wasn't until World War

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    • Risks of Payments in an Online Shop

      In the last couple of decades, technology & Internet boom have brought convenience and freedom. The concept of an online shop has revolutionized the way in which retail businesses function. The necessity of going and physically inspecting the desired products has been eliminated. This is pertinent especially in case of products that are standardized or have become standardized as a result. As online shopping has become more and more widespread it has also become equally effective. Active participation and reviews of online shoppers provide a better picture of the product than what was earlier portrayed by the seller. In such a manner primitive methods of deceit by retailers have been eliminated; unfortunately this boom has also brought along new and radical ways of fraud and theft.

      Risks for online shoppers

      The most common risk associated with making payments to an online shop is that fake websites and emails are extremely easy to fabricate. The goods and services that these

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    • Simple Steps to a Successful Small Business

      Most people at one point of time in life experience the urge to start a small business. However, it is not surprising that only a few of these businesses become successful in the long run. The main reason behind this is that most people are not able to translate their passion into a successful business; passion being just one of the ingredients in a successful business but not the only one. With the advent of new and cheaper modes of communication and information dissemination, it has become easier to establish new businesses even at a much smaller and manageable scale. The following steps should be taken into consideration while establishing a small business.

      Identify the reason for starting the business

      There are many reasons why people want to start a business. Some people are passionate about a certain art or activity such as handicraft, sports, electronics etc. and want to incorporate it as part of their work life. Some others are attracted towards a work life in which

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