Fiercely loving something can lead you to do some pretty crazy things-like blindly shelling out cash for a product that's seemed to miraculously turn your life around. Creme de la Mer is guilty as charged, turning legions of women into believers who will scrimp and save in some areas (say, lunch money) in order to use the luxe lotion. Plenty of factors go into the price tag though, including esteemed science and a harvest routine that echoes the time-intensive practices of centuries ago. In celebration of the brand's fifth cream, launched this September, La Mer shared some of its secrets.
An Artisanal Harvest
The kelp touted on the brand's jars and bottles isn't just any old seaweed scooped up from the ocean. Rather, it's hand-harvested from a special region in Canada's British Columbia (where much of the Twilight franchise was filmed, natch). Workers collect only the sections that float on the surface of the water, known as blades, which avoids harming or killing the
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