British triple jumper Phillips Idowu, left, and heptathlete Jessica Ennis pose wearing the new Olympic uniforms designed by Stella McCartney. (AP Photo/Matt Dunham)Fashion designer Stella McCartney unveiled her ideas for Great Britain's Olympic uniforms at the Tower of London on Thursday (and we have to admit, it was kind of a treat to see her cool designs adorning toned, sculpted, athletic bodies instead of dangerously stick-thin models). The edgy outfits feature a deconstructed British Flag, the adidas logo, and plenty of red, white, and dark blue.
McCartney, who is the creative director of the Summer Olympic Games for athletic giant adidas, told the Associated Press that she hopes everyone will be proud of the athletes who will wear the new uniforms at this summer's Olympic and Paralympic games.
"The basic message is to unify the team," McCartney said. "The athletes all want to feel like one team. The other big starting point for me was the Union flag, an iconic flag, I think every Briton is so proud of it, but I wanted to look at it in a different way." Her designs had been kept secret for months, and the line includes training gear, aRead More »from Stella McCartney Reveals Great Britain's New Olympic Uniforms