Getty ImagesWalking through the first floor of a department store can be a sensory overload. Aside from insane foot traffic, fragrances often smell so strong, you race to the escalator, quickly saying "no thank you" to every sales associate offering a spritz of perfume. Sometimes you can't escape it! Though we've heard rumors about fragrances being blasted through air vents in stores, we never really believed it was true until now.
A company called Prolitec specializes in "ambient scenting," which uses hidden devices to disperse a fragrance throughout the store. Many retailers, such as Bebe, use these five-inch cubes to mist the scent around displays so you smell the perfume without even realizing it.
"I think we're at a point with scent where music was 10 or 15 years ago," says Roger Bensinger, executive vice president of marketing at Prolitec. "Now you wouldn't think of going into a store without hearing music." That's true, but sometimes scents are more overwhelming and offensive than
Blog Posts by Joanna Douglas, Senior Fashion and Beauty Editor
- Joanna Douglas, Senior Fashion and Beauty Editor | Fashion – Mon, Nov 2, 2009 8:57 PM EST
Getty ImagesWalking through the first floor of a department store can be a sensory overload. Aside from insane foot traffic, fragrances often smell so strong, you race to the escalator, quickly saying "no thank you" to every sales associate offering a spritz of perfume. Sometimes you can't escape it! Though we've heard rumors about fragrances being blasted through air vents in stores, we never really believed it was true until now.Read More »from Sneaky scents: Fragrances really are pumped into stores to make you buy them
- Joanna Douglas, Senior Fashion and Beauty Editor | Fashion – Fri, Oct 30, 2009 8:14 PM EDT
Usually we dress up as celebrities for Halloween, so it's always fun to see what the stars themselves wear for this spooky holiday. Here are this year's best celebrities in costumes. Be sure to check back as we'll be adding more as they come in!
For most of us, we would be nothing without our jeans. They're our go-to wardrobe staple. Nowadays there's a style for every occasion: playing with your kids, going on hot a date, or even heading to a meeting, but prior to 1934 that was not the case. In fact, the only way women could wear jeans back then was by borrowing them from their husbands or boyfriends. Lame! Jeans were originally created by Levi Strauss & Co. for working men in 1873, and it took decades for them to fully cross over to the fairer sex. Now women's denim leads the trends every season, and surely we could not live without them.
In honor of the 75th anniversary of the creation of Lady Levi's, we're taking a stroll down memory lane to check out some of the awesome achievements in denim and to see how they compare to the popular styles we wear today.Read More »from Happy 75th birthday, women's jeans!
It's not easy to always be fashionable and glamorous, so we're thoroughly impressed that these ladies looked the epitome of chic while being chased by murderers, vampires, Satan worshipers, and killer birds. These stylish women stood up to the villains and served as momentary distractions from the creepy, bloody, and intense moments of some of our favorite horror movies over the decades.
- Joanna Douglas, Senior Fashion and Beauty Editor | Work + Money – Thu, Oct 29, 2009 7:54 PM EDT
Twitarded.comThough we'll never fully understand the cult obsession with "Twilight" (we liked the "Harry Potter" books better), onwards it goes, yielding loads of merchandise and memorabilia. From the innocent posters and t-shirts, to the more fan-crazed fragrances, pendants, and sweatpants that say "Bite Me" on the bum, the market is flooded with "Twilight" items, and quite frankly, we're growing tired of it. But some people are too obsessed to be satisfied with a mouse pad that declares, "I can't live in a world Twitarded.comwhere you don't exist," and so they are off making custom panties with Robert Pattinson's Edward Cullen's face on them.Read More »from When â€œTwilightâ€ merchandise goes too far: Robert Pattinson panties
Seriously. A "Twilight" fan site aimed at an 18+ audience unveiled these custom panties, just in time for Halloween. A really nice extra touch--Cullen's mouth is sewn into the crotch of the undies. Ugh. Though they're not available for purchase (at least not yet), this is so inappropriate and wrong! It's one thing for youngsters to have a poster of the fictional vampire
- Joanna Douglas, Senior Fashion and Beauty Editor | Fashion – Wed, Oct 28, 2009 10:21 PM EDT
Dave M. Benett/Getty ImagesThis week my favorite supermodel of all time, Cindy Crawford, has been ranting about how she had to quit the business because she felt she was losing it and couldn't keep up with pretty younger models. This is obviously B.S., just like when she complained that she had cellulite. But then Crawford started to make sense when comparing the models of today to those of her time, and how she really couldn't make it in modeling nowadays.Read More »from Cindy Crawford on why models of the â€˜80s and â€˜90s were better
"I would not have become a supermodel in 2009. I look too healthy," says Crawford. "A body like mine with big breasts, normal thighs and toned upper arms" is not the standard anymore, or what the industry is looking for. "That's why I like being in my 40s so much--being at peace with yourself, knowing about your strengths beyond being pretty."
As a teenager, my friends and I were always critical and dissatisfied with how we looked no matter what. Now in my 20s, everyone says you don't really come into your own as a woman until your 30s. Now that 40s are the
My mom carrying me at a parade in NYC, around 1985Last night I stumbled on a really awesome new blog called "My Mom, The Style Icon." The creator began her site by posting up stylish pictures of her own mother in her 20s and 30s, and attributed her mother as the main source of her fashion inspiration. The blogger then went on to include other photos of chic ladies she found on the internet, complete with background stories of the women and the photos. She also accepts submissions, so if you had a stylish mom, send them to firstname.lastname@example.org.Read More »from How much has your mother influenced your style?
While my own personal style is heavily rooted in '80s trends, I don't think I ever realized until today how much my mother's wardrobe has influenced me. Sure, I was an '80s baby, but aside from Jem, the cartoon rock star, Denise Huxtable of "The Cosby Show," and Mallory, the aspiring fashion designer on "Family Ties," my mother was the lady in my life I most looked up to, and her clothing definitely played a big part of it. As a kindergartener, I even drew a picture of my mom in her
Getty ImagesFor some women, going grey is a natural and beautiful part of the aging process. For others, the disappearance of hair pigment means spending lots of dough on hair dye or more frequent trips to the salon. If you fall into the second category, prepare to have your mind blown. Cosmetics company L'Oreal has been conducting extensive research on a treatment that will potentially restore your natural hair color, and prevent greys from ever showing up.Read More »from A grey hair cure may be available in 10 years
"When hair goes gray, there is a progressive disappearance of the melanocytes from the hair," explains Patricia Pineau, L'Oreal Research Communications. "While there are still melanocytes in the hair, there is still hope that it could be re-pigmented."
L'Oreal spends nearly $1 billion annually on research--about twice as much as its competitors--and after 100 years of hard work, they believe they've come up with a probable solution to eliminate greying. The process would target the hair inside and out with oral supplements and a topical hair
Getty Images/Flynet/SplashWhen I spotted "Gossip Girl" actress Taylor Momsen wearing tights with garters at New York Fashion Week, I thought she was just making a statement. But over the past few weeks, more and more celebrities have been seen wearing underthings as outerwear. Paris Hilton, Katy Perry, Lily Allen, and Rihanna have joined Momsen in donning garters out on the town.Read More »from Garters are back, but are they appropriate?
When temperatures drop, ladies typically take to wearing tights, but why the thigh high variety this year? Denise Fraser, a lingerie buyer for Figleaves.com says stockings and garters are up 35% from last year. "Women are desiring a more feminine, sexy look and in the recession, they are buying something sexy to improve their mood." We believe that, but why garters in particular? "We are attributing it to the return of Forties and Fifties trends, which we have been seeing on the catwalk...There are such beautiful fabrics and styles available that it is impossible for women not to feel glamorous and sexy." With '90s style back in, and
- Joanna Douglas, Senior Fashion and Beauty Editor | Fashion – Mon, Oct 26, 2009 11:00 PM EDT
Splash NewsFor years there have been slutty costume variations we've never quite understood. Halloween somehow morphed from dressing up like scary creatures, animals, celebrities, and movie characters to store bought costumes of slutty cops, slutty cats, slutty bunnies, slutty nurses, slutty witches and slutty devils. StyleCaster even posted a blog on Shine of five Halloween costumes that should never be sexified. A sexy clown? A sexy baby?! It's gotten out of control.Read More »from Slutty Halloween costumes: How young is too young?
Sure enough, youngsters are now mimicking adults and our overly sexy Halloween costumes. Noah Cyrus, the nine-year-old sister of Miley Cyrus, attended the Children Affected by AIDS Foundation's 16th Annual Dream Halloween party this weekend dressed like, well, we're not sure. She has no cape or witches hat--just a short tight dress, black patent dominatrix heels and red lipstick. Noah Cyrus may be rich and famous, but the girl is only nine. She can't drive herself to whatever costume shop sells children's hooker shoes. We wonder