Sephora + Pantone Color IQ matches foundation to your skin toneSelecting foundation can be daunting—with so many options to choose from, how do you select the right brand, the best formula, and, toughest of all, the perfect shade to match your skin tone?
Makeup artists often advise matching makeup to your skin when you're standing in natural light. But that's not so convenient when many products are sealed and you can't exactly step outside to apply it before purchasing. Thankfully, Sephora and color specialists Pantone teamed up to create Sephora + Pantone Color IQ, a new service that helps women find the perfect foundation.
Their service is currently offered in select Sephora locations. I visited the Times Square store in New York City to check it out myself.
The Color IQ device at Sephora in Times Square. Photo: Joanna DouglasSephora + Pantone Color IQ uses a handheld device to to determine the exact color of your skin. In the store, technicians removed my makeup to reflect my natural skin tone, then applied a very light moisturizer. They also asked whether I had recently worked out, used self-tanner, or
Blog Posts by Joanna Douglas, Senior Fashion and Beauty Editor
- Joanna Douglas, Senior Fashion and Beauty Editor | Beauty – Fri, Aug 9, 2013 2:04 PM EDT
Sephora + Pantone Color IQ matches foundation to your skin toneSelecting foundation can be daunting—with so many options to choose from, how do you select the right brand, the best formula, and, toughest of all, the perfect shade to match your skin tone?Read More »from Sephora Color IQ: Best Beauty Invention of the Year
Baseball hats are everywhere, from the runways at fashion week to the concert stages of Beyonce and Rihanna to the masses at music festivals. The affordable street style trend turned high fashion staple is now a must have item. Whether you opt for edgy leather, chic wool, or a basic cap supporting your favorite sports team, popping on a snap back or fitted hat adds a certain cool factor that just can't be achieved with any other accessory. Here are our top five baseball hats to take you from summer into fall. By Joanna Douglas, Senior Fashion and Beauty Editor / Graphics by Jennifer Fox
Previous favorites: Top 5 Matching Separates, Top 5 Surf Sprays, Top 5 One-piece Swimsuits, Top 5 Sunscreens, Top 5 Flip-Flops, Top 5 Crossbody Bags, Top 5 Dry Shampoos, Top 5 Little White Dresses, Top 5 Body Lotions, Top 5 Stylish Sneakers, Top 5 Denim Dresses, Top 5 Spring Nail Colors, Top 5 Metallic Sandals, Top 5 Mascaras, Top 5 Umbrellas, Top 5 Mirrored Sunglasses, Top 5 Red Lipsticks, Top 5Read More »from Top 5 Baseball Hats
- Joanna Douglas, Senior Fashion and Beauty Editor | Fashion – Wed, Aug 7, 2013 3:44 PM EDT
Kate Middleton's blue Issa dress is perhaps her most iconic look, so it's no surprise the British brand's mass retail debut has been eagerly anticipated for months. The Issa for Banana Republic collection isn't due to hit stores till August 8. We tried searching bananarepublic.com today and received a sad message reminding us to come back later. But after some detective work we uncovered all the direct product links so you can shop a day early. And that's not all: If you have Banana, Gap or Old Navy card you'll 25% off the Issa collection, and if you spend $100 or more on your card, you'll receive a free Issa scarf worth $59.50. Non-card holders, don't fret. Click through our slideshow to shop the best pieces before everyone else gets their grubby mitts on your prized wrap dress. By Joanna Douglas, Senior Fashion & Beauty Editor
Read More »from Issa for Banana Republic is Here Early! Shop These Looks Before the Sell Out
- Joanna Douglas, Senior Fashion and Beauty Editor | Fashion – Wed, Aug 7, 2013 12:47 PM EDT
Kendall Jenner (left) and Kylie Jenner (right) model their new PacSun collectionFor years, Kim Kardashian and her sisters Kourtney and Khloe have hogged the camera on their reality show, "Keeping Up With the Kardashians," but recently some of the focus has shifted to their half-sisters, 17-year-old Kendall Jenner and 15-year-old Kylie Jenner. The young beauties found themselves in the K-themed empire, and now that they're coming of age, they're about to make the most of it. In addition to modeling stints and a large social media presence, Kendall and Kylie are following in their family's footsteps with branded merchandise. First came their accessory line, Metal Haven by Kendall & Kylie, which just arrived at Nordstrom. The pieces — adorned with spikes, angel wings, and skulls — range from $10 to $22, a sweet spot for their fellow-teen demographic. Next up, a Kendall & Kylie fall collection for PacSun, consisting of faux leather pants, graphic tanks, a trendy black skirtall, and ankle boots, all ranging from $22.50 to $69.50. On Tuesday, the sisters met withRead More »from Kendall and Kylie Jenner on Their Fashion Regrets, New Clothing Line, and Life in the Public Eye
- Joanna Douglas, Senior Fashion and Beauty Editor | Fashion – Mon, Aug 5, 2013 5:56 PM EDT
Stars are not just like us. They attend exclusive red carpet events, perform concerts in front of thousands of people, and regularly dine at the trendiest restaurants in town. But every so often they wear affordable outfits while doing so, and we pay close attention so we can snag their stylish clothing and accessories. Read on for the latest crop of reasonably priced celeb finds. By Joanna Douglas, Yahoo! Shine Senior Fashion & Beauty EditorRead More »from Celebrities (Sometimes) Wear Outfits We Can Actually Afford
Carine Roitfeld's interpretation of Home Depot's painter's jumpsuit. (CR Fashion Book)The Home Depot is really having a moment.Read More »from The Home Depot's High Fashion Appeal
In recent weeks, their orange tote bag became a must-have accessory among the fashion elite. By now, the large logo bags are long gone, but for those still looking to seize the trend, a smaller reusable tote is available. Even better: "It" bags aren't the only fashionable item available at Home Depot.
Carine Roitfeld, the former editor-in-chief of Vogue Paris, recently used The Home Depot's $9.50 white painter's jumpsuit in a fashion shoot on her website, CR Fashion Book. For the latest installment of her "Seven Ways" series, the industry expert "puts a twist on wardrobe essentials" by styling the one-piece garment for various occasions. "So, basically, Roitfeld is saying that a disposable painter's jumpsuit from The Home Depot is an essential," writes Fashionista. "And it turns out it goes great with Courrèges boots and tutus." We found one painter's jumpsuit still available for just $4.10.
Fashionista reached out to Home Depot, which, it turns
- Joanna Douglas, Senior Fashion and Beauty Editor | Fashion – Thu, Aug 1, 2013 5:55 PM EDT
H&M is finally shoppable online. After years of discussion and delays, the Swedish brand had recently confirmed on Twitter that they'd be adding e-commerce to their total tease of a website come August, and low and behold, online shoppers woke up today with one more site to browse. The comprehensive experience includes clothing and accessories for men, women, children, and babies, along with home goods (available exclusively online) to accessorize every room in your house. Also available only on the web: amazing deals like $10 knits, blazers, and pants, and five bucks for select dresses and tank tops. On August 22, U.S. customers will be able to pre-shop the Paris Show Collection online before it appears globally in stores and online on September 5. Forget hunting for sizes in-store and get clicking! Here are the best items to scoop up right now. By Joanna Douglas, Yahoo! Shine Senior Fashion & Beauty Editor
Read More »from H&M is Finally Selling Clothes Online! Our Top 13 Must-haves
Bikinis, hipsters, and thongs may be the top-selling underwear styles, but granny panties are having a moment. Fashionista unearthed the latest figures from market research authority NPD, the sale of high-cut briefs doubled in two years from $79 million in 2010 to $197 million in 2012. Over the past decade colorful lace thongs and patterned bikinis have dominated retail shelves, while basic full-coverage underwear has had the same depressing stigma as mom jeans. As Fashionista points out, "market researchers have been predicting the “end” of the thong since the mid-aughts." But a sudden interest in retro, vintage styles with higher waistlines have contributed to the return of comfy undies.
Read More »from Granny Panties Are So Hot Right Now
Once reserved for laundry days and outfits that don't reveal panty lines, the new styles of high-waisted briefs are now designed for showing off. Trendsetters like Rihanna, Miley Cyrus, and Beyoncé are all wearing them onstage as
- Joanna Douglas, Senior Fashion and Beauty Editor | Beauty – Tue, Jul 30, 2013 6:20 PM EDT
Celebrities love sharing the gritty details of the dramatic physical transformations they endure for movie roles. Whether method acting or starving themselves (more than usual?), many stars have adopted extreme diets to portray strippers, prostitutes, and other surprisingly toned and perhaps-malnourished sex workers. The latest actress to rough it for a role: Jennifer Aniston, who ate kale, kale, and more kale. And this differs from her regular diet how? Behold, the struggles of actors forced to diet before baring it all on the big screen. By Joanna Douglas, Senior Fashion and Beauty Editor
Read More »from Jennifer Aniston's Kale Diet: What Celebs Eat to Play Sex Workers
- Joanna Douglas, Senior Fashion and Beauty Editor | Beauty – Fri, Jul 26, 2013 7:18 PM EDT
Waking up looking this beautiful: every woman's dream. (Paramount Pictures)Women are addicted to makeup. A survey by Superdrug found that one in three females refuses to be seen in public without it, nearly half prefer makeup to a bare face, and one in 10 women would never let her significant other see her without a full face of makeup.
Remember in "Bridesmaids" when Kristen Wiig woke up next to a sleeping John Hamm, tiptoed into the bathroom to redo her makeup, and pretended she woke up looking flawless? I'll admit I've done this before, and I'm not alone. When you have a new man in your life, there's an illusion of perfection you want to live up to, and who wants those first sleepovers to shatter that image? Some might say to get over it, that he'll see you without makeup eventually. But for those seeking an alternative solution to the jump-out-of-bed-to-put-on-your-face approach, many makeup brands have created 24-hour formulas and even products designed to make you more attractive as you sleep. Since there are tons of overnight makeup items on the market,Read More »from Can Overnight Makeup Really Leave You Looking Beautiful?