Celebrity florist and author Michael Gaffney shares insider cost-cutting tips.
One of Gaffney's gorgeous bouquets.
Bridal Guide: Your book, "Design Star, Lessons from the New York School of Flower Design" (Half Full Press), includes a list of classic wedding flowers. Of these, which are the least and most expensive?
MG: Most expensive: stephanotis, gardenias, Casablanca lilies, hydrangeas, lily of the valley, and peonies. Most affordable: stock roses and freesias. For example, a rose bouquet can run between $100 and $150, compared to a mixed peony bouquet that can run up to $250.
BG: Are there any flowers you would avoid using? Why?
MG: I don't like to use stephanotis because it doesn't photograph well and seems to brown easily. I would suggest using a dendrobium orchid, which is one-third the price. Gardenias also tend to brown easily, and peonies can be unpredictable. Larger flowers tend to always be more expensive, so use two or three smaller flowers that cost less to create a similar look.
BG: What are some of