The just-launched website pinkstarshop.com is so new that its inventory is still pretty thin, but what it does have is absolutely worth scoping out. From Society for Rational Dress, for example, there's this inspired take on the LBD. It's minimalist, but the asymmetrical cutout and elegantly modified racerback add an artsy feel. And from Nicholas K, I'm loving this crisp white cotton smock. With its exaggerated, swingy silhouette (and assuming it's indeed long enough), it would also be so cute as a dress over thick black tights come fall. Should you still need more incentive to log on, they're offering a friends-and-family discount from now until May 19-enter coupon code "FNF30G" for 30 percent off anything on the site.
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