Mistakes even the smartest people make when they blog or produce email blasts are related to how they think about content.
- "Every post must be the same or similar length - because my audience expects consistency"
- "Every post must deliver my own original material"
- "I must post on a regular, predictable schedule"
I publish and publicize up-and-coming experts and business authors who produce blog posts and email newsletters. Plus, everyday they show up on social media with a pretty huge number of tweets, status updates and other posts.
Plus, most of them work in consulting and coaching or are keeping a "day job" until their writing or speaking revenue streams become too large to manage part-time.
I assure them that with some planning and practice, content production can take about 15 minutes each day.
I know their pain and fear about producing all that content. I am an author, too. I wrote Speak Up! & Succeed: How to get everything you want in meetings,Read More »from Avoid These 3 Killer Blogging Mistakes