A right bra transforms your complete look, and according to statistics eight out of 10 women wear the wrong sized bra. If venturing out to bra boutiques for a proper fitting isn't something that your schedule allows, check out Lindasonline.com, a unique lingerie destination on the web. Instyle Magazine recently featured Lindasonline.com in their June 2012 issue as one of their "favorite online shops," making it easier for ladies to purchase their bras "without setting foot in the store." The description was enough to pique my attention as I ventured to find out the details.
Linda, the Bra Lady
Linda started her adventure in a suburb of Pennsylvania, when she opened her first lingerie store. "When I opened up the lingerie store, I thought I'd be selling robes and nightgowns and pretty slippers," she told Cara Buckley in an interview for The New York Times.
However, Linda "The Bra Lady" Becker's quest to help women find their right bra-size started when the American Cancer Society asked if she would go to school to learn to fit bras for prostheses and bras for mastectomies.
The course turned as an eye-opener and Linda observed that many women were oblivious to how bras should fit and had relegated themselves to options that were uncomfortable and unflattering.
"This is more important than selling nightgowns. Everyone that's coming in needs bras."
Linda's Bra School on the Web
What made Lindasonline.com a unique experience for me was the extensive resource available aptly called "Linda's Bra School." Along with a quintessential bra-size calculator, Linda offers solutions to bra problems in addition to teaching women about the different styles available in the market.
If you never knew that bras should be hand-washed and never put in the dryer for longer life, check out her lingerie-care unit that offers in-depth tips to make your lingerie last longer and stay softer.
Women who need further information can always email the expert team for suggestions and recommendations.
The expert bra fitters are trained extensively before they are certified to fit women in stores or through their bra-fitting hotlines.
Linda's Unhooked
Linda blogs at "Linda's Unhooked" offering "no-nonsense fashion advice for women of all sizes." Check out the "Ask Linda" section for advice, tips, ideas and more. Whether you wish to learn some shopping secrets or get suggestions, Linda offers several solutions to customers.
Specialty bras
Lindasonline.com has taken several aspects of bra shopping and combined them to create a wholesome experience. Along with providing solutions for the everyday woman, it has a specialty bra section that offers "top quality pocketed bras, breast forms and swimsuits for the post-surgical woman." Designed for comfort, these bras are lightweight making it recovery easier for many.
Although Linda owns two boutiques in New York City, she started Lindasonline.com to make it more accessible for women all over. The online store carries over 275 bra sizes, from AA to N cups, personally selected by the expert. Along with bras, Lindasonline.com also features a wide range of maternity and nursing bras, swimwear, shapewear, accessories and mastectomy products.
Sources:
Instyle Magazine: 2012 Best Bras
Lindasonline.com
New York Times: What's Worse Than Badly Fitting Shoes?
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