Fashion + Beauty

Tuesday, October 7, 2008

Before We Buy: First Place to Look for Coupon Savings Online

Before you buy something online visit RetailMeNot to see if you can save money with a discount coupon code. Sure there are other Web sites offering masses of coupons yet this new community-oriented coupon site offers us consumers more value. Here’s how.

Because the founders choose to make no money on a majority of the coupons offered on the site, they attract more coupon providers than their competitors. Also affiliates do not have to pay to upload coupons. Plus this appears to be the first coupon site to use social media tools to build an online community. That means you can “tag” your finds, compare, comment and vote on what you find. So you don’t miss bargains on the products you are viewing on any site, get a Firefox add-on to be notified when that merchant provides coupons at RetailMeNot. Get automatic coupon updates on your Mac OS X. Or get your coupons on your iPhone.

I don’t like to shop, yet many of you do. Founder, Guy King believes this consumer-centered approach will motivate you ardent shoppers to stay engaged with each other on the site.

Consequently they are fast becoming the top-of-mind choice for us consumers and for coupon providers. That makes this self-funded, three-man start-up a game-changer for bargain hunters. People are flocking to it and so are coupon providers. Currently you’ll find over 71,000 coupons from 13,000 merchants, with several hundred new coupons being added daily, plus, around 400 new comments and over 9,000 votes. Now, what if Yahoo! Shopping jumped in to emulate this Me2We-style business model?
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