The Leaping Bunny logo is the identifying symbol of BUAVS ( British Union for the Abolition of Vivisection) internationally recognized symbol for products and companies that are Cruelty-free. Go here for more information: www.gocrueltyfree.org
This symbol, for those who know it assists you when scanning the beauty counter/aisle. When you see it, relief floods through your heart- this product was not tested- at ANY time- not just the finished product- on animals. While a host of other animal rights issues is flammatory and has pros and cons, I see no pro to animal testing. The arguement that it is necessary is blatantly untrue- if animals are so different that they do not feel the same pain or deserve the same exemption from chemicals being poked in their eye that we do, then how do you know what works on them will work on humans?
I have never seen anyone look at a product, notice it was tested on animals, and feel happy about it. Nuetral is my best guess. But the goodness of cruelty-free products can't be denied. We have much better, more humane sciences now to test our products- PLUS so many companies are now using all organics, which are much safer than random chemicals are for humans anyway!
No more bunnies held in cages with their heads sticking out to be swabbed with chemicals that burn their overly-sensitive eyes. No more kittens shaved and slathered with lotions to test for allergies. No more puppies shaved and sprayed with perfume. It takes on a different face besides "beauty" when you attach cute, helpless animals to such atrocities.
While there are thousands of other good causes you can spend your time and money on, the truth is, while we will donate to a hurricane or earthquake fund, and care about pedophiles and the safety of our children, we will continue buying cosmetics, perfume, clothes, and other "luxury" items.
My question is this: how do YOU feel about animal testing- feel free to post sites/facts for either side- AND
How do YOU feel when you see the Bunny logo? Does it sway your decision one brand for the next, or is all about performance and price for you? Are you an ethical consumer?
For those who weren't aware of what it meant, now will you be letting that bunny leap into your hearts and wallets?