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Tuesday, December 15, 2009

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Wait, seriously? Rachel Ray's Dunkin Donuts ad dumped due to a scarf

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This is insane. Extra-sugary coffee company Dunkin' Donuts pulled an ad yesterday because in it spokesperson Rachel Ray is wearing a scarf that looks a little bit like a keffiyeh, the traditional headdress worn by Arab men (it also looks like about a million scarves you can buy in Urban Outfitters right now). Ultra-conservative, and to my mind, in this case, hysterical, talking heads went all berserk and threatened to boycott The Dunk. As Fox News's Michelle Malkin put it, "Popularized by Yasser Arafat and a regular adornment of Muslim terrorists appearing in beheading and hostage-taking videos, this apparel has been mainstreamed by both ignorant and not-so-ignorant fashion designers, celebrities, and left-wing icons."
Basically, these folks were accusing Ray of being a terrorist sympathizer, just because she wore a dumb paisley scarf.

After the kerfuffle, Dunkin Donuts put out this statement: "In a recent online ad, Rachael Ray is wearing a black-and-white silk scarf with a paisley design. It was selected by her stylist for the advertising shoot. Absolutely no symbolism was intended. However, given the possibility of misperception, we are no longer using the commercial."
Source: Boston Globe

Related: stupid crap, rachel ray, madvertising, dunkin donuts

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From the Community…

Comments 11-20 of 289
  • EZ's Avatar
    Posted by EZ Wed May 28, 2008 8:51pm PDT

    Now if Rachel had wrapped it around her head, and carried an automatic weapon instead of a coffee drink, well yeah! It scares me when people say bad things about cute and fluffy Rachel Ray--what kind of world do we live in??????911 to Oprah to moral support!!

    Report Abuse
  • EZ's Avatar
    Posted by EZ Wed May 28, 2008 10:02pm PDT

    where's my comment??

    Report Abuse
  • Plazans's Avatar
    Posted by Plazans Wed May 28, 2008 10:08pm PDT

    the world we live in is getting more and more ridiculous because of comments about a scarf, yes, really a scarf, from neocons like Michelle Malkin. Making a mountain out of molehill.

    Report Abuse
  • Wstcstcutie's Avatar
    Posted by Wstcstcutie Wed May 28, 2008 10:14pm PDT

    So now we cater to terrorists, making sure they arnt uncomfortable(basically)?? This is the most ridiculous thing Ive heard in a while....

    Report Abuse
  • Joy Cruz's Avatar
    Posted by Joy Cruz Wed May 28, 2008 10:21pm PDT

    omg. this is too shallow. they banned her ad just because of a freakin' scarf.

    Report Abuse
  • mylenep's Avatar
    Posted by mylenep Thu May 29, 2008 3:18am PDT

    Oh My! I love Rachel Ray...i've followed her tv show. She's good!so why bother this scarf? It's just fashion. It's no big thing!

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  • m's Avatar
    Posted by m Thu May 29, 2008 5:26am PDT

    hahahahah WTF even if it did resemble a HEAD scarf worn by Arab MEN.. it is around her friggin NECK not on her HEAD...

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  • PORKCHOP's Avatar
    Posted by PORKCHOP Thu May 29, 2008 6:41am PDT

    Your kidding right? That's got to be the dumbest thing I've heard in a while. Ok.. so I'll just go to Starbucks.

    Report Abuse
  • Sunshine's Avatar
    Posted by Sunshine Thu May 29, 2008 6:41am PDT

    Dunkin Donuts just lost my business! I've heard Rachael herself say that you'll never please everyone all the time & it's silly to try!....something to think about, hmmm?!

    Report Abuse
  • Swiftfire's Avatar
    Posted by Swiftfire Thu May 29, 2008 7:23am PDT

    Have people really become this sensitive? Ban all black & white scarves!!!!! Ridiculous!

    Report Abuse
Comments 11-20 of 289

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