Let's Talk About Cankles

From the Community…

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  Posted by kc Thu Jul 9, 2009 6:29am PDT

  Stupid, stupid, and yet more of stupid. Let's worry about things that really matter. I had to laugh at the old-timey ad though. Aren't we past this? Just a marketing ploy. Don't buy into it, just be healthy overall.

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  Posted by Tim M Thu Jul 9, 2009 6:56am PDT

  You all are losing sight of the main thing here, it's a business. Golds wants to advertise new paranoia for woman to bring them in. It's all about making money. In reality they don't give a flip about your cankles or anything else.

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  Posted by InLove Thu Jul 9, 2009 7:20am PDT

  It is partly genetics, and also, if someone works out a lot on their calf area then they may have larger muscles and look like they have cankles. Take dancers, particularly contemporary dancers, they often have thicker, more muscular ankles from where they are working all muscle groups of the body with their movements. Certain exercises will work them more. I always had very skinny ankles and hated it, so I worked those muscles and, while I do not have cankles, I no longer look like my ankles will snap under my weight.

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  Posted by mo Thu Jul 9, 2009 7:40am PDT

  It's called a joke. If you don't like it, don't go to their gym.

  "Nobody can make you feel inferior without your consent"

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  Posted by Sara Thu Jul 9, 2009 8:20am PDT

  The campaign is almost as ridiculous as this article. This article should have been about how wrong Gold's Gym is for making such a dumbass campaign because not all "cankles" are the cause of obesity. I'm over weight, but because my mother and father both have small legs they've graced me with smaller ankles. Whereas, my fit friend doesn't. This article and campaign were both moronic.

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  Posted by Beth Thu Jul 9, 2009 8:34am PDT

  What I would find far more useful is a successful way to rid myself of my occassional summer cankle issue. It gets hot and humid....they swell. Really ticks me off. I can't drink any more water. I'll drown. I excercise every day. It's just every summer....ew ick! Makes me crazy.

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  Posted by Thu Jul 9, 2009 8:48am PDT

  I have cankles from years of playing comptetive ice hockey. Their swolen and beat up (giving off the appearance of cankles) but who cares. There are just some things in life you cannot control. Im a fit person and I have learned to love and accept my cankles. Golds Gym made the wrong assumption that people with cankles really need to lose weight.

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  Posted by JACALYNN Thu Jul 9, 2009 9:21am PDT

  I'm sorry but this ad is Hilarious!!!! Golds Gym isn't even all that great its a starter gym. I completely agree with mobo. Nobody can make you feel bad about yourself except yourself. Get over it

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  Posted by flame-n-heather Thu Jul 9, 2009 9:54am PDT

  Dumbest campaign I've ever heard of.

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  Posted by Jessica Thu Jul 9, 2009 11:02am PDT

  I mean im not skinny but then im not fat im what you say curvy and i am in shape. And you know what? I'm proud of my cankles, they've never stopped me having dates or anything like that.

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