Manage Your Life

Tuesday, December 8, 2009

How to diversify your career

Why not add a "slash" to your career?

Why not add a "slash" to your career?

I just returned from a conference that was both stimulating and scary. At a gathering where premier journalists typically congregate to talk about craft and their commitment to accurately and artfully write and report true stories, most of the talk at the bar was about the carnage in the media industry. While I was there to speak about career advice, I wasn't immune to the concern. Last year I lost a regular gig blogging for the New York Times with very little notice. 

But unlike most journalists who are panicking about what they'd do next if they lost a steady paycheck, I quickly replaced that work with high quality work that I enjoy--coaching other writers, teaching, and public speaking. As an experienced freelancer, I also knew how to find writing opportunities even in a shrinking market. 

Way back in pre-recession 2007, I wrote a book about people who pursue multiple careers by choice. I call these folks "slashers" because--like me--they need a slash or two to define what they do. Think of our almost-Surgeon General Sanjay Gupta, the surgeon/television journalist. These days my slashes are:  journalist-author-blogger/speaker/writing coach. 

Some of us work this way because we have too many interests to be confined to one job. Bryn Chernoff, who works in communications for Digital Divide Data, a nonprofit that provides technology training to young people in South East Asia, falls into this category. She is passionate about her work, but in her free time, she was consumed with calligraphy, which had captured her attention. She negotiated a part-time schedule with her employer and now she divides her work between DDD and Paperfinger, her calligraphy business. others--like these lawyer/filmmakers--combine practical pursuits with more high-risk artistic ventures. Still others craft careers at the intersection of fields, like Gupta has done.

When the economy started to tank, slash careers were all over the news but the focus was on those who were slashing by necessity rather than by choice.  Those with established second careers were some of the grateful ones. Like having a diversified financial portfolio, having a slash career can come in handy when everyone is looking for extra income.

So how do you get started on a slash career? And how do you find something that you appreciate for more than its ability to pay the bills?

1.  First, figure out what you're interested in. It's trite, but true. You'll probably do better at something that you're good at than something you're doing because you've heard it's a quick way to make a buck. Try this excellent exercise to get objective input on your talents from people who know you best.

2. Start learning about fields that interest you. Read blogs, trade journals, and follow experts on Twitter to see what people in the industry are buzzing about and where opportunities might be. (This is a cool tool to find people to follow on Twitter) Go to a conferences, trade shows or seminars. Set up some informational interviews. Consider an adult internship.

3.  Aim for flexibility in at least one of the things you do, so think about work that lends itself to hourly or freelance arrangements. Childcare, massage therapy, fitness training, tutoring, life coaching, virtual assisting all fit in this category. If you need training or extra skills, consider online learning or find classes you can take in your off time.

4. Consider upgrading a hobby to a side career. Has anyone ever raved about your design sensibility, your brisket, your ability to tame an unruly terrier, your photography skills? If so, those might signal areas where you have the ability to go from amateur to pro. Try it out. Offer a workshop and see if anyone signs up to work one-on-one with you. Barter services with someone to get experience and build your reputation. Work for free in exchange for a testimonial. 

5.  Explore the four slashes that go with anything -- writing, teaching, speaking and consulting. 

These are ideas I've seen work, but I don't have all the answers. I want to hear from you. Have you crafted a satisfying slash career or other custom arrangement that works in this economy?  If so, share your story in the comments.

Syndication:

From the Community…

Comments 1-10 of 15
  • Dory Devlin, Shine staff's Avatar
    Posted by Dory Devlin, Shine staff Mon Mar 30, 2009 10:16am PDT

    Welcome Marci! It is so great to have you here on Yahoo! Shine, dispensing on-target, timely and so needed advice on finding work in this uncertain, always changing economy. Ladies, Marci's advice is among the best and realistic available. Lucky for us, she'll be blogging on Manage Your Life about searching for work, changing careers, and, as she writes above, about what it means to have a "slash" career. We all do more than one thing, and in an economy that has landed many of us in the land of self-employment, figuring out what "slash" skills you have has never been more important. Stop back often to check out Marci's "Working the New Economy" blog here on Shine.

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  • Maggie's Avatar
    Posted by Maggie Mon Mar 30, 2009 1:46pm PDT

    Great to see you on Yahoo Marci! You know I appreciate the slash career being a career coach/cabaret singer/radio host. The concept makes great career sense in good economies and in bad. Look at how much fun you're having! Thanks for all you do to inspire people to do work they love.

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  • David's Avatar
    Posted by David Mon Mar 30, 2009 2:52pm PDT

    Nice to read you on Yahoo Marci. Your work is always thought provoking and informative. We'll be reading.

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  • Rich Lombino's Avatar
    Posted by Rich Lombino Mon Mar 30, 2009 6:14pm PDT

    Hey Marci. Your blog is great. Keep up the slash discussions. I'll be reading....

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  • Lobster's Avatar
    Posted by Lobster Mon Mar 30, 2009 6:28pm PDT

    Marci,

    I have heard about you and your book. Thank you. I have been a slash worker for almost a year and a half. So has my friend. We both work in our 9-5 jobs for security. Yet, witnessing the politics and disappointment that we have to confront in our 8-hr a day job, we look to our night job at the restaurants to enjoy "Work". I like it so much. In fact, having different lives provides so much drama and imagination that it has even motivated me to pursue my childhood dream of being a writer.

    I never pursued that childhood dream because I've never had texture and color to add to my imagination. However, good things do come out with being a slash worker.

    I'm actually in need of a writing coach. If you are holding classes, please let me know where.

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  • Marci Alboher, Working the New Economy's Avatar
    Posted by Marci Alboher, Working the New Economy Mon Mar 30, 2009 8:12pm PDT

    Thanks for all the great feedback.

    Lobster, it's great to hear that the slash life is working for you financially and also helping to fuel your creativity. For information about my classes, visit www.heymarci.com. At the moment, I only teach in New York.

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  • A's Avatar
    Posted by A Tue Mar 31, 2009 5:38am PDT

    Great to read Marci's insightful blogging on Yahoo.

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  • Katie McCaskey's Avatar
    Posted by Katie McCaskey Tue Mar 31, 2009 9:52am PDT

    So true! My professional slashes include: writer/designer/grocer...and couldn't be happier!

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  • gemma's Avatar
    Posted by gemma Tue Mar 31, 2009 10:35am PDT

    Lately I've been thinking about how I would love to make a career out of multiple part time gigs, because that's what interests me. I thought it might be attributed to lack of direction, but now I'm glad to know that if I truly focus myself, being a slasher is actually a real thing!

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  • Dan's Avatar
    Posted by Dan Wed Apr 1, 2009 1:04am PDT

    Marci, I really liked your article. It has me taking an idea I've been toying with for a while, a little more seriously, a career in writing. I'm 32 years old and I've thought about doing this while still working at my current job as a means for extra income. Not all the time, but the idea has crossed my mind often enough for me to take notice, and to wonder about the "what-ifs" of a career in some type of field of journalism. I work as a customer service rep, and the pay of journalism is very enticing to say the least, especially right now compared to my current low-wages.

    I do a lot of writing and posting online. When I answer serious questions with a serious response, or I post a question that I am passionate about or am truly curious about, I tend to get very focused and serious about the way I write. So much so, that at times that I end up focusing more on the process of writing than the actually writing itself. I know this will sound strange, but I think in some small way, I might've stumbled across a calling of some sort. One that I could actually see myself enjoy doing and that could potentially earn me enough money in the process to make a living off of. At the very least, a chance at a better life than that of my current standing.

    Here is the problem I am facing though, How do I get from where I am now, to where I want to be? I have have zero professional experience, nor a college degree of any sort. Obviously a few writing classes couldn't hurt. I know that I have fairly decent writing skills but at the same time, they're not great. I would definitely benefit from the additional training. Other than that, what else can I do? Do you have any professional advice that may be of help? What is the best way to pursue a career in journalism when you are, essentially, starting from scratch?

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