by Danica Lo
According to a report in the Telegraph, Levine's men's line at Kmart did so well that the retailer is working with the musician on a women's collection. Guess who's going to be helping Levine out with it. His fiance, Victoria's Secret supermodel Behati Prinsloo.
"Recognizing he has a strong female following, we always felt he would be viable in women's," Sears--Kmart's parents company--president and CEO Bernt Ullman said. "As much as Adam has a strong point of view, he also has a very high-profile girlfriend, and he is very comfortable in allowing her to have a voice in the development of the women's line. She too is very authentic when it comes to fashion, obviously."
Are you a fan of Adam Levine? What about Behati Prinsloo? We're so excited to see what they come up with together--and we're super-pumped that the line will be available at Kmart!
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