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    Faking your wardrobe: Online handbag, jewelry and clothing rentals on the rise

    DVF dress on RenttheRunway.comDVF dress on RenttheRunway.comYou've probably heard about online handbag rental Bag Borrow or Steal. The site caused a frenzy several years ago with the new concept of paying to borrow a designer handbag and returning it a month later for a small fee. While the service could be great--and cost effective--for a trendy fashionista who always desires to have the new "It" bag on her arm, we always wondered if it would feel a little weird having no bag of your own. Well, in this recession renting luxury items has proven successful, and more of these sites are launching every day.

    From Bags to Riches touts designer bag rentals from big names like Coach, Dior, Chanel and Marc Jacobs for $34.95 an up. Seeking a Rolex or David Yurman jewels? Bling Yourself offers watches, rings, necklaces, sunglasses and other expensive baubles by the week. If your family is wedding bound, head to iRent2u for affordable rentals on children's formal wear.

    The brand new site we're most excited about: Rent the Runway, a fashion haven where coveted items by designers like Diane von Furstenberg and Proenza Schouler goods go for $50. They send a second size option in case your item doesn't fit, and you just drop them in the mail when you're done--they handle the dry cleaning. If you have a fancy event to go to, this could be a great option if you wanted to get something really elegant and know you won't be wearing it again in the near future.

    Need another reason to rent your wardrobe? How about reduced closet clutter and cutting carbon emissions? According to a new study, if you rent (rather than buy) one-fifth of your household purchases each year, emissions drop 2%, or 13 million tonnes of CO2 a year, since it decreases manufacturing and the consumption of raw materials. We never thought renting a designer dress could be viewed as environmentally responsible, but hey, whatever rationale it takes. [FashionWeekDaily]

     

    17 comments

    • opiniononly  •  2 years 7 months ago
      Men have been renting tuxedoes for years. About time women have an alternative to buying.
    • KittenKaboodle  •  2 years 6 months ago
      Great idea. Most celebrities "borrow" dresses and jewels for big fancy events, why can't we? You get the rush of wearing a designer gown, but not the sticker shock of actually forking out thousands to purchase it.
    • lulu989  •  2 years 6 months ago
      I looked at Bag, borrow, or steal. I thought it was pretty expensive "rent".
    • Rico  •  2 years 6 months ago
      I agree about the bridesmaids dresses! I can't tell u how many I have!(ok 6) Tho I have to admit the last 1 was hot! I plan on shortning it and wearing it for New Years Eve. By the way SakeJuice, you HAVE to go out with a classy bang! Rent yourself a pair of "Red Bottoms" you know the ones!
    • MrsKlingonPasadena  •  2 years 6 months ago
      Not into renting intimate things. Clothes, handbags, jewelry or anything that will be next to my skin.
    • 1979  •  2 years 6 months ago
      I wouldnt be able to borrow a bag. I would want my own. The good thing is that I only like Dooney & Bourke and Coach so they are in reasonable price.
    • Anita Setyorini  •  2 years 6 months ago
      I love the idea that renting reduces carbon emission, if it is viewed from the manufacture and consumption of raw materials aspects. However, it does require big numbers of transportation (delivering rented items; from renters to rentees and vice versa), which means increase of gasoline usage. Rented items packaging would also require use of plastic and papers, which means increase of its usage (and of course, production).

      Well, it's like coins, always two-sided.
      But the rented-stuffs should be popularised, though. It encourages women to shop and use their stuffs in more efficient manners.

      Thanks for the article! :-)
    • SakeJuice  •  2 years 6 months ago
      i love bag borrow or steal. i have an account, but havent used the service yet..... i plan on it though! haha i plan on checking out the clothes rental site. i have an office christmas party to go to, and its a formal event. i dont want to have to spend money on something i wont wear more than once. granted i have a beautiful black pencil skirt i can wear with my peep toe patent leather pump, but i want something else to wear. its my last christmas party with this company! haha i want to go out with a classy bang!
    • Dreamer  •  2 years 7 months ago
      Cool. I like this idea, especially renting evening wear. I would do it.
    • Erica  •  2 years 6 months ago
      Renting? I disagree, to me it feels like its used and I hate anything that's used. I want my OWN.
    • binnphoenix  •  2 years 6 months ago
      I agree, about time. If only I could have rented a dress for prom or as a bridesmaid. These are great ideas. I hate buying a dress that I can only wear once. I'd rather rent and wear something "new to me" at the next nice event I have to go to. I will definitely have to check out these sites.
    • Erni  •  2 years 6 months ago
      we have that also, but its called SECOND HAND CLOTHING. it also includes bags and shoes. dirt cheap, and you may also find designer brands.
    • Tameem  •  2 years 6 months ago
      hiiiiiiiiiiiiii
    • Lucky_u  •  2 years 6 months ago
      There is absolutely nothing wrong with renting clothing. It makes there be less clutter in the closet. Just make sure u keep the bag in good shape.
    • Sandra  •  2 years 6 months ago
      i am in need to change my look. any one with ideas help
    • A Yahoo! User  •  2 years 6 months ago
      WearTodayGoneTomorrow.com has been providing this exact service for close to a year! They loan all of the same (and more than 125 other) top designers weekly at a mere 5 - 10% of retail values. Think $500 dress for either $25 or $50! They ship nationally, and items arrive within 2 - 3 days. They measure all clothing, and everything is guaranteed to fit, or you can get your money back! They've been featured in InStyle, Teen Vogue, People, The Today Show and many more... They're amazing!
    • A Yahoo! User  •  2 years 6 months ago
      WearTodayGoneTomorrow.com has been providing this exact service for close to a year! They loan all of the same (and more than 125 other) top designers weekly at a mere 5 - 10% of retail values. Think $500 dress for either $25 or $50! They ship nationally, and items arrive within 2 - 3 days. They measure all clothing, and everything is guaranteed to fit, or you can get your money back! They've been featured in InStyle, Teen Vogue, People, The Today Show and many more... They're amazing!

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