Discover Yahoo! With Your Friends

Explore news, videos, and much more based on what your friends are reading and watching. Publish your own activity and retain full control.

To get started, first

YOUR FRIENDS' ACTIVITY

    Is this ugly? Introducing the Brum, a bra for your bum

    Cendrillion Cheeky Brief at agentprovocateur.comCendrillion Cheeky Brief at agentprovocateur.comI've never really been one to buy sexy, stylish underwear, especially not the expensive kind, especially not the kind that you imagine really put-together women wearing under their perfectly tailored clothes. So it makes sense that I might be a bit (heh) behind on the latest lingerie trends.

    But, today folks, I gave myself an education and let me tell you something: Butt is the new boobs. In fact, the hottest look in lingerie is actually something let's call butt cleavage and the best way to show off your butt cleavage is with a Brum, or, um, a bra for your bum. I'm not joking. Forget about your chest, nothing about legs, right now it's seriously all about the ass.

    According to BlackBook magazine:
    "Traditionally considered an unattractive sign of sloppiness, plumber's butt is no longer a blue-collar syndrome, but a naughty tease on par with the greatest sideboob. Anal cleavage has gained popularity this century with the rise of low-cut jeans (or should I say descent), the emergence of the whale tale, and most recently, posterior-revealing lingerie."

    In essence, that's what a Brum is. A new breed of panties that highlight and frame your asset for no point other than making you look tantalizing from behind. Unlike a real bra, they offer no support, but like some cheap bras, a few of them may squish you together in uncomfortable ways.
    All of that said, and I know it's totally weird, but I'm kind of into the brum.
    If you're interested, you can find a slew of options by clicking here.
    If not, I fully suspect you'll tell me below.
    Related:
    How do you feel about manties?
    Fashion that makes us sad: Booty Pop panties
    Waists are back: A eulogy to the volume trend

     

    96 comments

    • Bill  •  2 years 10 months ago
      I wouldnt wear them myself.
    • Denisse J  •  3 years 3 months ago
      no way! this doesn't look like it would work. I wear the double-O push up bum bras from bubbles bodywear and they are really supportive. It's the right idea but I don't think the lace on this thing would hold my butt up! lol!
    • Denisse J  •  3 years 9 months ago
      geez...i was disappointed. it doesn't work. I'm sticking to my bubbles padded boyshorts.
    • Chloe  •  3 years 11 months ago
      That's got to leave some crazy panty lines! And, while the model almost seems to pull it off (because she has a photogenic bod), anyone in true need of a ‘butt bra’ is likely to look tragic and desperately gullible. Verdict: Ugly!
    • Dale T  •  3 years 11 months ago
      this should be reserved for house play, i don't want to see a womans crack, plumbers but or thong any more than i want to see some guy butt crack cause he chooses to wear his pant down around his crotch, i find plumbers butt even when it is on a plumbers and i think they all should get it for indecent exposure
    • love me long time  •  3 years 11 months ago
      Even if you have the nicest butt out there...I really don't wanna see cleavage in that area!! Stick to boobs!!
    • MBT  •  3 years 11 months ago
      I like it. I think its for girls that are already crurvy and have a great butt who can rock it. i'll buy it.
    • mtskashour  •  3 years 11 months ago
      OMG! that looks weird lol!! but its looks painful
      though it sexy!!
      like it
    • AshleyM  •  3 years 11 months ago
      who would actually want to SHOW their crack? TACKY
    • -  •  3 years 11 months ago
      Actually it looks like my criss cross lingerie, Kinda sexy though if it wasn't a bra...for your a** LOL
    • kellyb  •  3 years 11 months ago
      lol i should wear some of these, i have a nice ass
    • ShuzanSocks  •  3 years 11 months ago
      Ok, What?!?
    • Andy  •  3 years 11 months ago
      Oh great. As if our younger generations don't already have enough of pressure on them about their looks. Between mass media and the fashion industry it is no wonder that so many kids are so messed up. Isn't vanity great! Now don't say that this is a tool for people to feel better about themselves, that is just marketing. Fake boobs, ass implants,lip shots, nose jobs, plastic surgery. If all that is so good then support cloning for that perfect child and looks.
    • these are real pickles!  •  3 years 11 months ago
      Are we serious right now??? Everyone is that excited about an ass bra?? Why? because men like to see our ass?? Seriously girls why are we trying to conform to what they want? Yes they can stare at our asses but we don't have to let them see it as we walk down the street. I think this is just ridiculous....
    • blah  •  3 years 11 months ago
      bahahaah.
    • jaja  •  3 years 11 months ago
      I LOVE THE SEXY ASS PANTY BRA. IT CAN CRISS-CROSS MY NICE ROUND DERRIE'RE ANYTIME. I WOULD CONSIDER IT FOR MY EYES ONLY(AND MY MATE).
    • SheFinds  •  3 years 11 months ago
      We think this is totally bizarre too, and unnecessary:
      http://shefinds.com/blog/index.php/weblog/comments/interesting_but_unnecessary_butt_cleavage_panties/
      Plus it looks a bit uncomfortable. I think I'd feel uncovered, or like my underwear was out of whack.
    • AngelG  •  3 years 11 months ago
      Ladies, ladies, ladies, sometimes the underwear arent for you. Their for your man's pleasure and viewing. I think they are cute and a nice surprise for that special someone.
    • sally  •  3 years 11 months ago
      I think it's kinda sexy. If america was able to accept thongs, then I cant see why, they would not accept brums.
      think men will find them sexy too.
    • Eunice Comnashar  •  3 years 11 months ago
      we shouldn't ridicule ourselves this way...come on ladies, we cant do this to us...

    Join us on Pinterest

    DAILY SHOT VIDEO

    We apologize. An error has occurred. Please try again.