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    L’eggs Nude Pantyhose Aiming for Comeback

    Some female employees working in formal offices never stopped wearing nude pantyhose, but for most of us, the sheer legwear is a distant memory, more associated with our mothers' generation, than our own. Pantyhose (literally hose with an attached panty) came on the market in 1965, timed perfectly with that decade's miniskirt craze. While nude stockings remained popular in the '70s and '80s as women increased their presence in the workplace, bare legs became an acceptable office look in the '90s, and our gams have been liberated ever since. Until now. With style icon Kate Middleton strutting in silky nylons, pantyhose are poised for a comeback and the beloved retro brand, L'eggs, (Remember them? They've been around since 1969) is jumping on the opportunity. The company has a sexy modernized campaign meant to appeal to a new generation of young women.

    The latest incarnation from L'eggs makes stockings more about flattering the woman so she can look her best, which we can appreciate, but we're a little sad there's no more plastic egg container. Take a look at the ad (and some other vintage pantyhose commercials--we couldn't resist!)  below:

    The new L'eggs commercial



    OK, we'll admit it: pantyhose can mask leg imperfection, suck in your tummy, keep you a bit warmer, and prevent chafing. But so do opaque tights. Will ladies really want to cover up their legs with sheer nylons again? And will they (gasp) wear them with open-toed shoes?! Only time will tell. For now, let's reminisce about the pantyhose of yesteryear with some funny old commercials.

    "Dallas" star Linda Gray sells pantyhose in 1975.


    In 1978 gentlemen supposedly preferred Hanes pantyhose.


    In 1980 you didn't want a prince to catch you with bare legs.

    Joyce DeWitt! You've got a great pair of legs.

    So do you, Barbara Eden.


    In 1984 ladies wanted No Nonsense.

    This Leg Looks ad is so '80s it hurts.

    Another L'eggs ad from 1988 piles on the cheese.

    Our favorite L'eggs campaign from 1989 makes wearing pantyhose look really fun.


    In 1996 Hanes got the best endorsement possible: Tina Turner.




    Do you think it's time to bring back the hose, or should they remain in the past?

    Related links:
    Pantyhose, dead at 43?
    Are black pantyhose the new black?
    Is Pippa wearing ice skating tights?
    Do you wear pantyhose in summer?






     
     
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    185 comments

    • Barack Obama  •  3 months ago
      I get a million more compliments from wearing pantyhose, tights, or any hosiery really than bare legs. I've had better looking friends who don't get guys talking to them as much. That's cause bare legs don't attract them as much imo.
      • mgmkid 3 months ago
        You are so right, Erin! Would love to see your hosed legs!!!
    • Mia  •  6 months ago
      I don't wear panthyhose in the summer months but I always wear pantyhose in the winter. I think very few women have such great legs that they don't need pantyhose.
      • Jason 6 months ago
        Agreed, Thank you! They look great I could talk about hosiery all day! If any of you would like to have a discussion­­­, please feel free to send me an email
        J dahound75k­­­@yahoo.c­o­m
    • Sondra  •  6 months ago
      L'eggs Company would get an A+++ from me if they would bring their company back from Mexico and keep jobs here in USA. I know someone that worked in Mexico for them and their wages and no benefits don't give us a cheaper product here. Find a USA company with a good pantyhose line and give them your support.
      • cynthiab 6 months ago
        Good idea! Burlington Mills had a hosiery factory in Burlington, NC that made only that! Perhaps we can start writing to get some of those plants reopened.
      • Jason 6 months ago
        Agreed, Thank you! They look great I could talk about hosiery all day! If any of you would like to have a discussion­­­, please feel free to send me an email
        J dahound75k­­­@yahoo.c­o­m
      • rol89 6 months ago
        @Sondra, It is illegal to give no benefits to a worker in Mexico, any worker,by law they have to pay health insurance (unlike USA which is optional) paid vacations and and what is called "aguinalgo" that is small percentage of yearly earnings of the company is given to the employees depending on their wages and time working at the company, if I remember correctly for a low paying job is around 100-200 dollars.
        But it would be great as you say to get the company back to USA
    • Ilovebooks  •  6 months ago
      I am so glad to see all the "pro-nylon" comments! Just reading recent fashion mags and watching Stacy on "What Not to Wear" (she is very anti-nylon!) I thought I was the only holdout. But, I still would not give up my nylons - bare feet in shoes, yuck!
      • Lorili 6 months ago
        "What Not to Wear" should be "What Not to Wear- Not."
      • Snoopy 6 months ago
        I know!! I HATE wearing bear feet in shoes. It hurts! Stockings are so much more comfortable! I agree with you totally!
      • Jason 6 months ago
        Agreed, Thank you! They look great I could talk about hosiery all day! If any of you would like to have a discussion­­­, please feel free to send me an email
        J dahound75k­­­@yahoo.c­o­m
    • cathyk  •  6 months ago
      I worked for Leggs Hoseiry for many years until they started downsizing. To me they are the best hose on the market. Bring them Back
      • Gloria 6 months ago
        I also worked for L'eggs! Loved them!! I would be honored to return to work for them!
    • Jamie Brooks  •  6 months ago
      I am 32, in fairly good shape, and I wear pantyhose on a regular basis to work or whenever I am going out with a skirt/dress. Just look at other women with bare legs and how trashy the majority of them look and you will be beating a path to the hosiery dept.
    • Jess  •  6 months ago
      I'm 29 and have worn sheer pantyhose & tights for years in cooler weather. They keep my legs warm, hide my white legs since I don't fake & bake and they give me a refined look. I never wear sheer with open toe shoes, that just looks wrong. I am glad they are making a comeback.
    • Katy K  •  6 months ago
      To be honest, I thought there would be a bunch of anti-pantyhose comments here. I wore pantyhose for a few years having gone to a business school and worked at an accounting firm. I don't understand how any woman can where closed toed heels without them. I don't feel complete in an outfit without stockings and I'm only 25. Most women my age think that's weird.
    • sandyfrazier  •  6 months ago
      Hallelujiah!!! I'm so sick of seing horrible looking bare-legged women everywhere!
    • Paul  •  6 months ago
      all women should wear pantyhose, they are so sexy.
    • womanwithinstinct  •  6 months ago
      Hip Hip HOOORAYYYY...L'eggs,this is your come back tour (Lol) I am so sick of seeing countless women trying to get away with the bare leg look..Who are they kidding here?Definitely not us classy women who wear pantyhose with our dresses,skirts,suits and so on.When you dress classy you look sexy,when you look sexy you look classy and sexy..Now isn't that what it's all about?Ask any woman who wears pantyhose,ask them if they feel that way.L'eggs make me feel just that,where many other pantyhose makers make me feel I'm in leg restraints.
    • cynthiab  •  6 months ago
      I'm from the "Old School" when a woman wasn't completely dressed if she wasn't wearing hose (stockings). Because I was tall, my mother started me wearing hose on Sundays for church. Hose were attached to garter belts (Garter belts wer not considered risque', but essential for keeping hose up on the legs--unless you wanted to wear old fashioned elastic garters. Garters were not fancy; they were more like elastic tournquets. "Old ladies wore garters because they could roll them down below their knees.
      Perhaps someone could write about the "history of garters"...Maybe I will!
      By the way, I still own a few pair of Hanes stockings. Real silk lasts for years! Mine are pale blue, which matched the bridesmaid dress I wore.
    • Lynn  •  6 months ago
      Thank Goodness! I'm sick of seeing women walking aroung with bare legs that really shouldn't be bare legged. Wearing hose makes your look so much more classy and refined.
    • Zinnie  •  6 months ago
      They should definately come back. They make you look polished and complete. Bare legs is a tacky look especially for dressy occasions.
    • Dina  •  6 months ago
      When you live where it is cold in the fall/winter, hose are a must! Bare legs with sweaters and skirts look ridiculous and you get very cold. Nude is the only way to go unless you are wearing all black and sheer black looks great. Suntan...never.
    • Nicole  •  6 months ago
      Maybe its just me.. I'm 21 years old and I just feel like it'd be weird to wear pantyhose.. lol I'm definitely willing to try though, but what are the rules so that they don't look silly or weird?
    • Sick of it  •  6 months ago
      Wow, it seems like the majority of women here never wanted them to go away. I always wondered why nylons got the boot. Were sales down? I wonder who started the trend that phased them out in the first place? See, this just goes to show you how the media can manipulate the public into submission even if it is something that they never wanted to go without but were forced into believing it wasn't right anymore.
    • JustalittleR  •  6 months ago
      There are still traditional, formal workplaces where stockings are dress code and bare legs aren't even acceptable for casual Fridays. I enjoy a more formal working atmosphere where people wear tailored clothes. So tired of all the rumpled, casual clothes that employees show up in these days. Tank shirts, jean skirts and sandals on the women, and Tony Bahama style shirts with dockers on men. Those used to be the type of clothes you wore while on vacation. You shouldn't be able to go from the office to a casual family dinner without a changing. Employees are more professional and productive if they show up dressed for work. While we are at it, I say bring back the tie for men, too.
    • quixoticbats  •  6 months ago
      I never liked the look of bare legs. It's just too casual for me.
    • Brenda  •  6 months ago
      I have been wearing L'eggs sheer energy panty hose for the last several years now, I know some of my friends that don't even own a pair of hose any more, what a shame, makes my legs feel and look great, even in the summer, so sad women don't want to be women any more, sure beats garters and hose of the old days,

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