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    How to Get Lucky

    By Richard Wiseman

    Scientific proof that you make your own breaks.

    For centuries, people have recognized the power of luck and have done whatever they could to try seizing it. Take knocking on wood, thought to date back to pagan rituals aimed at eliciting help from powerful tree gods. We still do it today, though few, if any, of us worship tree gods. So why do we pass this and other superstitions down from generation to generation? The answer lies in the power of luck.

    Live a Charmed Life
    To investigate scientifically why some people are consistently lucky and others aren't, I advertised in national periodicals for volunteers of both varieties. Four hundred men and women from all walks of life -- ages 18 to 84 -- responded.

    Over a ten-year period, I interviewed these volunteers, asked them to complete diaries, personality questionnaires and IQ tests, and invited them to my laboratory for experiments. Lucky people, I found, get that way via some basic principles -- seizing chance opportunities; creating self-fulfilling prophecies through positive expectations; and adopting a resilient attitude that turns bad luck around.

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    Open Your Mind
    Consider chance opportunities: Lucky people regularly have them; unlucky people don't. To determine why, I gave lucky and unlucky people a newspaper, and asked them to tell me how many photos were inside. On average, unlucky people spent about two minutes on this exercise; lucky people spent seconds. Why? Because on the paper's second page -- in big type -- was the message "Stop counting: There are 43 photographs in this newspaper." Lucky people tended to spot the message. Unlucky ones didn't. I put a second one halfway through the paper: "Stop counting, tell the experimenter you have seen this and win $250." Again, the unlucky people missed it.

    The lesson: Unlucky people miss chance opportunities because they're too busy looking for something else. Lucky people see what is there rather than just what they're looking for.

    This is only part of the story. Many of my lucky participants tried hard to add variety to their lives. Before making important decisions, one altered his route to work. Another described a way of meeting people. He noticed that at parties he usually talked to the same type of person. To change this, he thought of a color and then spoke only to guests wearing that color -- women in red, say, or men in black.

    Does this technique work? Well, imagine living in the center of an apple orchard. Each day you must collect a basket of apples. At first, it won't matter where you look. The entire orchard will have apples. Gradually, it becomes harder to find apples in places you've visited before. If you go to new parts of the orchard each time, the odds of finding apples will increase dramatically. It is exactly the same with luck.

    PLUS: The Beginner's Guide to Being Cheap

    Relish the Upside
    Another important principle revolved around the way in which lucky and unlucky people deal with misfortune. Imagine representing your country in the Olympics. You compete, do well, and win a bronze medal. Now imagine a second Olympics. This time you do even better and win a silver medal. How happy do you think you'd feel? Most of us think we'd be happier after winning the silver medal.

    But research suggests athletes who win bronze medals are actually happier. This is because silver medalists think that if they'd performed slightly better, they might have won a gold medal. In contrast, bronze medalists focus on how if they'd performed slightly worse, they wouldn't have won anything. Psychologists call this ability to imagine what might have happened, rather than what actually happened, "counter-factual" thinking.

    To find out if lucky people use counter-factual thinking to ease the impact of misfortune, I asked my subjects to imagine being in a bank. Suddenly, an armed robber enters and fires a shot that hits them in the arms. Unlucky people tended to say this would be their bad luck to be in the bank during the robbery. Lucky people said it could have been worse: "You could have been shot in the head." This kind of thinking makes people feel better about themselves, keeps expectations high, and increases the likelihood of continuing to live a lucky life.

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    Learn to Be Lucky
    Finally, I created a series of experiments examining whether thought and behavior can enhance good fortune.

    First came one-on-one meetings, during which participants completed questionnaires that measured their luck and their satisfaction with six key areas of their lives. I then outlined the main principles of luck, and described techniques designed to help participants react like lucky people. For instance, they were taught how to be more open to opportunities around them, how to break routines, and how to deal with bad luck by imagining things being worse. They were asked to carry out specific exercises for a month and then report back to me.

    The results were dramatic: 80 percent were happier and more satisfied with their lives -- and luckier. One unlucky subject said that after adjusting her attitude -- expecting good fortune, not dwelling on the negative -- her bad luck had vanished. One day, she went shopping and found a dress she liked. But she didn't buy it, and when she returned to the store in a week, it was gone. Instead of slinking away disappointed, she looked around and found a better dress -- for less. Events like this made her a much happier person.

    Her experience shows how thoughts and behavior affect the good and bad fortune we encounter. It proves that the most elusive of holy grails -- an effective way of taking advantage of the power of luck -- is available to us all.

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    427 comments

    • Matt Kinsella  •  8 months ago
      I agree with everything here, we are all in charge of our own destiny. I spent most of the last 10 years with people telling me I was lucky and I almost accepted that they were right until I really thought about it. I started my adult life in a hostel for homeless teenagers and there is nothing lucky about that. I made things happen for myself out of desperation, necessity, attitude and enthusiasm. I decided if I was "lucky" then I could teach people how to be lucky so I started my blog http://mattkinsella.com to show people.
    • Jay  •  1 year 0 months ago
      Getting shot is never lucky, even in the arm.
    • Kalinga  •  1 year 1 month ago
      Live a simple life and always think positiively
    • Mpho  •  1 year 5 months ago
      Cool article! It motivates to make yourself feel better about misfortune, but it misses that feeling you get when you think you had nothing to do with the good that came your way.
    • CarolB at CompleteSkinCar ...  •  1 year 5 months ago
      I agree with this article, luck is making/finding opportunities, a good attitude, positive thinking.
    • Donna L  •  1 year 5 months ago
      Please throw some luck my way along with some lucky charms:)
    • metalhead  •  1 year 5 months ago
      Call it luck or call it what ever you want i may have a touch of luck i wont question iy i just know i have experienced it myself i have been lucky and won sone wonderful stuff i have been too new york twice for free i won a 2003 chevy trail blazer and took the 20,000 cash insted i have won color tv's Siruis raido service tvio service for a year concert tickets movie permire tickets and too prove i have had this luck 20 plus years recentky i won a radio cooler from budweiser and one from bud light somtimes i amaze my self when i win
    • Slugger  •  1 year 5 months ago
      The problem with the newspaper experiment is that he's basically saying people who follow the rules aren't lucky. The ones whose eyes and attention spans wandered are the ones who saw the message. Trust me, I would have been one who did not see the hidden message - "hidden" because I was told to look for PICTURES. The experiment in no way proves why some are lucky. It jsut reaffirms that some people have "dumb luck."
    • Aleksandar T  •  1 year 5 months ago
      Great article. I believe it's not only about the luck. We create our reality by quality of our thinking. More here http://www.youtube.com/user/quantumleap4all?feature=mhum#p/a/u/0/PcWn8HfcOwM
    • Jeffrey  •  1 year 5 months ago
      What the researcher proved is that there's no such thing as luck, good or bad. All of the good fortune was explained through rational means, most of it having to do with attitude.

      "Lucky people, I found, get that way via some basic principles -- seizing chance opportunities; creating self-fulfilling prophecies through positive expectations; and adopting a resilient attitude that turns bad luck around."
    • oregongirl  •  1 year 5 months ago
      This is a load of CRAP!!!! I have always been a positive thinker...I know there are people that are FAR worse off that I...I know that I'm lucky just to HAVE a job ( as beneath me as it is)...a family who loves me, etc. Yet the bad luck STILL keeps coming! It's simple: being in the right place at the right time...TOTALLY random...the end.
    • geezer  •  1 year 5 months ago
      The harder I work, the luckier I get.
    • Mr Obvious  •  1 year 5 months ago
      I wonder if the author of this article thought he "Got Lucky" by conning someone into paying for this crap?
    • mr.a  •  1 year 5 months ago
      Psychobabble of the highest order! You really have no control on anything except on how smug you
      think you are!
    • Arthi R  •  1 year 5 months ago
      You echo what I've felt inside me for a long time.

      Can you publish your techniques to increase luck?
    • SB  •  1 year 5 months ago
      I wouldn't call it "luck". There are no such things as luck ... or fate. But knowing how and where to look for what you want is essential to having a better life. Maybe that is what we should be learning, how to look for things properly.
    • Views of the Day  •  1 year 5 months ago
      LUCK IS HOW YOU MAKE IT, WHETHER IT IS IN EVERYDAY LIVING OR ONE SPECIFIC THING. I KNOW THAT 'CAUSE I HAVE DONE IT BOTH WAYS. LOOK AT THE POSITIVE. IT CAN BE HARD AT FIRST BUT AFTER AWHILE IT TENDS TO GET SMOOTHER. GOOD LUCK!!!!!!
    • Heidi  •  1 year 5 months ago
      that is the DUMBEST thing I've EVER heard!
    • HowardC  •  1 year 5 months ago
      What a lame article.
    • Milton  •  1 year 5 months ago
      Luck never shows up when you are at home.