How to Be Sexy: 7 Weird (But True) Rules of Attraction

Grace Clarke, Allure magazine

Tossing your hair and licking your lips? Please-amateur night! There are more surprising (and effective) ways to be utterly seductive.

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...EXCEPT ON YOUR LIPS

One study found that the lipstick shades men find most attractive are neutrals or soft pinks. Steer clear of anything Nicki Minaj-inspired and take cues from your natural color, picking something a few shades pinker. Women with fair skin look best in sheer rose (like L'Oréal Paris Infallible Le Rouge lipstick in Eternal Rose). Medium-toned skin pairs well with pinks with brown undertones; sheer formulas (like ... more
Photo by: tk
...EXCEPT ON YOUR LIPS

One study found that the lipstick shades men find most attractive are neutrals or soft pinks. Steer clear of anything Nicki Minaj-inspired and take cues from your natural color, picking something a few shades pinker. Women with fair skin look best in sheer rose (like L'Oréal Paris Infallible Le Rouge lipstick in Eternal Rose). Medium-toned skin pairs well with pinks with brown undertones; sheer formulas (like Clinique Chubby Stick Moisturizing Balm in Bountiful Blush) are extra flattering and hard to overdo. If you have a dark complexion, look for wine-y pinks-one supershiny formula is Lipstick Queen Jean Queen Lip Gloss.
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