Carolyn Kepcher on Shine

Scott Smigler to the rescue!

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As Karla, Dana, and Abby have grown their businesses and moved into uncharted territories, it quickly became apparent to all three Seeds for Success finalists and their advisers that they were in need of assistance in a specific and very important aspect of marketing: Internet marketing. Their three web-based businesses need to position themselves as best as they can in the densely populated Internet business world. Enter <a rel="nofollow" title="Exclusive Concepts" href="http://www.exclusiveconcepts.com/scott.html" target="_blank">Scott Smigler</a>. As President and Founder of <a rel="nofollow" title="Exclusive Concepts" href="http://www.exclusiveconcepts.com/" target="_blank">Exclusive Concepts</a> and primary Internet adviser to Dana Rubinstein of Dapple, Scott has been on the team since day one of the contest, assisting Dana with all aspects of her website. When asked to step in and go well beyond his original commitment by now also advising Karla and Abby in SEO and Internet marketing concepts, Scott immediately and graciously agreed. Here is what he had to say:

Your vote matters. (Really!)

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Before the comments section becomes ablaze with heated disagreement, I should mention that I'm talking about...

Cosmetics icon Bobbi Brown's advice for entrepreneurs

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Our Seeds For Success finalists are now well into the contest, and each has launched her website and made great strides in growing these three businesses. Along the way they have received coaching and mentorship from Carolyn Kepcher's team of business experts.

Yet another thrilling milestone for them was their recent opportunity to speak with the legendary Bobbi Brown, who offered the following advice for Karla, Dana, and Abby:

Web design: Make it pop!

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Our Seeds For Success finalists are making great progress and soaking up all that they can from their team of expert mentors. First up? Web design. Each finalist has been paired with an industry pro who is working hand in hand with them to build, or vastly improve, their websites. Here's what Eric Yonge of EY Studios recently had to say about working with Seeds For Success finalist Karla Duncan of Head2Toe.

It’s great when you love your job.

I certainly love mine. What’s not to love? Even though I have a lot of stuffy responsibilities as President of EYStudios, I still get to design, draw, and talk on the phone all day. It’s always a bonus when we have clients that love their jobs too. When developer and client get into that synergistic zone of creativity, building a website is just plain fun.

And that’s what it’s all about, right? This stuff should be fun! If you’re building a virtual storefront from scratch and you’re not smiling, you may be in the wrong business. Sure, there are difficult moments, but that positivity has to always win out and make it fun again.

Words of wisdom for entrepreneurs from the pros

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“Seeing things not for what they are but for what they might be creates opportunities.” - Carolyn Kepcher, One of the things we love most about what we’re building at fwm is an unparalleled network of expert contributors: authors, speakers, celebrities, coaches and executives who are sought...