Rodial on Shine

Boob in a box

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The beauty industry was in a tizzy a couple of months ago when Rodial UK announced it would be launching Boob Job, a hormone-free topical meant to increase cup size, later this summer, and it's now available at US stores like Bliss. Sure, it sold like pancakes over in Jolly Old (why, I haven't seen a stampede like that since Boots No. 7 came out!).

It's not all about Eve (Lom): Our Three Fave Fancy Face Cleansers

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Did Eve Lom start the fancy face cleansing balm trend? We here at PF HQ think so. We've been a fan of hers since the late '90s, when we spent many an afternoon hiking up to Barneys to get our hands on her famous, herbal cleansing goo complete with muslin washcloth. (True story: I once got an exclusive facial from Eve herself, and she did this crazy massage thing where she um, not only righted my crow's feet, she also gave the girls a feel...it was weird, but hey, she's European!). Anyhoo, lately it's not all about Eve. We're cheating on her.

New product claim—boob job in a bottle

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Rodial, a British cosmetics company I actually usually love, has developed a new product that's meant to replicate the effects of breast augmentation (firming, expanding, lifting) without your having to go under the knife. It's rather subtly named Boob Job, is coming out in April and will...