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    Chocolate Milk Under Siege: Should It Be Banned?

    If there's one thing that most kids can agree on, it's that chocolate milk is awesome.

    Turns out a lot of parents, perhaps recalling their own childhood love of Bosco and Nesquik think so too. And most importantly, for many white-milk-averse kids, chocolate milk serves as a highly efficient, state-of-the-art calcium delivery system.

    That's why parents - and also kids, some of whom are honing their petitioning skills in the process - have whipped up a tempest in a half-pint about the latest lunchroom trend: No more chocolate milk. Schools from Washington to Wiggins to Wenatchee have removed all flavored milk from cafeterias, citing concerns about sugar consumption. And if you consider the success of Jaime Oliver's school-food revolution, a chocolate milk fatwa, though hardly universal, was probably inevitable.

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    But is banning it really necessary? Depends whom you ask.

    Obviously, the National Dairy Council, whose current campaign is "Raise Your Hand for Chocolate Milk," and the Milk Processor Education program, which has backed studies showing calcium deficiency in three quarters of teens and, say no.

    "There is a vocal minority looking at flavored milk from one sole angle, which is the sugar content. Parents need to consider the total nutrient package," a Dairy Council VP recently told the New York Times.
    And for every parent whose response to such bans goes something like, "Lighten up," there's another who says, "Are you people seriously trying to tell me chocolate milk is 'healthy'?"

    The milk sold in schools today represents 7 percent of all milk sold nationwide; and 71 percent of it is flavored. Yet overall, milk sales have been down for years, and the dairy industry has explicitly stated that flavored milk "offers opportunity for growth."

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    Blarney says Janet Poppendieck, a sociology professor at Hunter College in New York and author of Free for All: Fixing School Lunch in America, she told the New York Times: "As we have had our consciousness raised about milk both flavored and unflavored, the dairy council's efforts begin to look less angelic."

    Setting aside the question of industry interests, some experts say that when it comes to talk of calcium vs. sugar (or "total nutrient package"), the chocolate milk debate misses the larger - and much more important - issue of what and how our kids eat.


    See how extra sugar in chocolate milk can affect kids and what this means for eating habits in general. Then tell us: Do you think chocolate milk should be banned from schools? Or at least not be served every day?


    FIND MORE AT BABBLE:
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    Revolutionize Your Lunch: Try Top Chef Tom Colicchio's Best Sandwiches Ever

    Author: Lynne Harris
    photo: iStockphoto.com/redmonkey8

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    447 comments

    • Chelsea  •  1 year 7 months ago
      The problem isn't the milk, it's the HFCS. And THAT wasn't around 50 years ago when they were serving chocolate milk in schools. As long as we parents keep our head in the sand and DEFEND unhealthy habits like this, childhood obesity will continue to soar (as will a host of other medical problems). Food nazi? Please. How about concerned parent who cares about the health of my child.
    • RO CHELLE  •  1 year 8 months ago
      I had been getting leg muscle cramps, so I doubled on my chocolate milk, and guess what! No more leg muscle cramps!
    • Faith  •  1 year 8 months ago
      This is what happens when you have some people with too much time on their hands. Chocolate milk has vitamins and nutrients that children need and it gives a break from regular milk. If you don't like chocolate milk then you don't have to drink it but don't punish the rest of us. Children are going to get sugar in some form or another; if you don't want them to have ANY sugar then perhaps you should re-arrange your schedule so you can be with them 24-7.
    • Io Ripley  •  1 year 8 months ago
      This is silliness. For one thing, a lot of kids dislike the taste of unflavored milk and chocolate milk may be the only way to get them to get their calcium. Secondly, there was an article in Runner's World recently where they showed that professional runners did an experiment where half drank gatorade after a run and the other half drank chocolate milk to see who recovered the fastest. The chocolate milk did significantly better for folks. So it can't be all that bad. Plus chocolate has antioxidants. And if I had a choice I'd want my kids to drink choco milk over soda any day of the week!
    • Crash  •  1 year 8 months ago
      I hate white milk (except for cereal), and chocolate milk is, was, and probably always will be my main source of calcium. When I was in school choc. milk was only available on Fridays, which was the only day I drank milk. The rest of the week I would just trade it for something I liked. Kids are kids, if given the option, of course they will choose chocolate milk. Don't ban it totally, just regulate when it is available. COMPROMISE makes everyone happy.
    • Jeannette  •  1 year 8 months ago
      What??? They should check out my sons school(a charter school in Palm Beach County Florida) They sell candy, chips and drinks.. If you want a real lunch they need to know in the AM so they can get it from another school...
    • paris230425  •  1 year 8 months ago
      Here we go. One group dislikes something, and tries to ban, or change it, for everyone else. If YOU don't like it, fine, but don't try to make everyone else conform to your personal likes and dislikes.
    • Dawn  •  1 year 8 months ago
      The bigger concern is the consumption of processed foods and fast foods at an early age -- I have no issues with chocolate milk because my kids eat a well balanced diet for breakfast/dinner/snacks -- folks need to choose their battles carefully.
    • Mimi  •  1 year 8 months ago
      They can keep their stinking paws off my chocolate milk. I don't like the taste of plain milk and never have. I am 58 years old and will drink whatever I want. If I want to give my 5 year old grandson chocolate milk as a treat I will. If you don't want your children or grandchildren to have it, don't buy it. My grandson and I drink hot chocolate in the winter. Should I give up our bonding times because someone else doesn't approve? I think not. People need to get a life and quit trying to tell others how to live their lives.
    • dvlsh1  •  1 year 8 months ago
      Why not ban the soda n vending machines from schools? Why not make the fresh foods rather than that fatty greasy stuff?? Jamie Oliver's show Food Revolution proved that its just as cost effective for schools to use and make fresh meals rather than that frozen garbage they serve. middle schools and high schools have candy soda pretelzs n such avalible for purchase.. those things are "snack foods"not a meal but many kids will eat that stuff in prefernce to the school hot meal. Lets get the portion sizes down to where they need to be!! Most ppl don't realize that a 20 oz soda is like drinking 1 and 1/2 12 oz can of pop. Most ppl dont' realize that whats now a ":child size" used to be a small. Too many ppl eat huge portions all day get no phsycal actiivy then wonder why they're obese??? Its all about the calories you take in all day. A calorie is a calorie period. It does not matter if those calories are eaten or drank they all count. How about the fact that every teaspoon of sugar has 15 calories?? and most drinks, and foods add sugar to improve the taste. We have artificial sweetners that have 0 calories why not use those instead??? Splenda is made from sugar and tastes just like sugar but without the calories. I work hard to be healthy and to ensure my kids are healthy too Im so tired of these "food police" groups coming in trying to dicate my familys meal choices because they have no self control in their own homes. If you deprive a child or yourself any food or drink they will crave it all the more. Id rather my kids eat cookies and choc. milk in moderation then have them gorging on it because I say they can't have it at all.. teach kids to eat in moderation. If you eat well 90% of the time, you can treat yourself 10% of the time get lots of exercise you wont have a weight problem period
    • just askin'  •  1 year 8 months ago
      What else can the government do to us? Folks, we are indeed on a slippery slope.

      Can you say "Home School"?????
    • John  •  1 year 8 months ago
      I swear, when Obama got in office, the ability of government to judge what is important, which was already shaky, completely collapsed. Chocolate milk is still milk, and if they ban it in schools then I will be the first to boycott the cafeteria at my school. Also, if you want to get on the case of any type of milk for sugar, then get on the case of strawberry milk, it has more sugar than chocolate milk. And on top of all that, who in the hell cares how much sugar is in something if it is good for people? Fruits are loaded with glucose, which is a naturally formed type of–guess what–sugar! No one tries to ban fruit do they? geeze america is crazy!
    • Nerdy_and_Flirty  •  1 year 8 months ago
      Hell the chocolate milk is the only thing way I would drink milk at lunch when I was a kid.
    • Dennis  •  1 year 8 months ago
      How much more will people put up with? It's MILK! How crazy. No more happy meals, No choc milk, No smiles, No jobs, No cars you can fit into. WIll they start telling us what time to get up each day? I happen to not like Choc. milk, but if I tell you I think pink milk is great ...will they ban that too? Spagetti? Ice Cream? Nice warm hot chocolate?
    • A Yahoo! User  •  1 year 8 months ago
      Sure am glad there are people who are smarter than I am to get laws to make decisions like this for me and my family. How would I ever make a decision like this for myself!?! Chocolate milk, white milk....someone tell me what to doooo...!
    • Chuck  •  1 year 8 months ago
      I graduated from high school last year and am now a college freshman. I believe that this and other restrictions on school lunches are wrong. To the best of my knowledge they are to promote healthy habits, and fight abeseness in young people. These are valid things to fight against, but implementing meal restrictions for one meal 5 days a week will make little effect in the habits of kids. Also this puts system assumes that all kids are obese or are nearly obese. I am skinny and athletic, I have different dietary needs and should not be held to the same dietary standards as some kid who eats junk-food and plays Xbox all day. A better selection of organic and fresh vegetables and fruit would be a much better tool to attain the same goals as the food restrictions seek to accomplish. If good tasting fruit and vegetables were more readily available, then more kids would realize that they taste good and could choose them instead of or at least to go with less healthy foods, which would improve their health and build healthier eating habits.
    • me  •  1 year 8 months ago
      Perhaps maybe, if they let kids be kids with recess and a smaller homework load, they would play more! The school system preaches about getting active and then directly under minds it! Being sedentary for 6 hours a day, followed by another 2 hours of doing repetitive, nonsense homework, would make anyone fat and depressed. And they want to take away chocolate milk?? How about thinking about what's wrong with the system, not what's wrong with our kids! No, the answer is clearly medicate them so they'll sit and listen to your dribble, take away all of the social and physical opportunities during the day and make them eat rabbit food so they won't gain weight!! Idiots!
      I'm seriously considering home school!!
    • Eatme  •  1 year 8 months ago
      Take the freakin' burgers and fries and cookies, Ding Dongs and Twinkees out of their hands AND STOP FRYING EVERY DANG THING YOU COOK THEM!!
    • WILLIAM 2  •  1 year 8 months ago
      Chocolate milk has no fat! the amount of sugar as long as it is simple sugar in the portion, is not enough to harm your child unless the child is drinking 2 or 3 quarts a day. Jaime Oliver, if you recall is from England where even milk is overpriced and school children have some of the most tasteless fare imaginable. I think he should go back where he came from and work on his own country's school lunched.
    • B  •  1 year 8 months ago
      I am not fond of milk, when I was a child if it hadn't been for chocolate milk I would not have drank any milk at all.
      Leave it in the schools for the kids that prefer chocolate or none at all!

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