Kaira rouda

Are you one of the lucky ones whose business is booming right now? Are you hiring more staff to help support your growing business? If so, you are probably being bombarded with tons of applications. If this is the case, don't get overwhelmed.

<p>In the business and service industry you always hear the saying, “The customer is always right.” But you have to remember just who your audience is. Not everyone is going to love your product or service. Those people are not your target audience, so don’t waste your time... Read More »

<p><span>Recently, I learned about <a rel="nofollow" href="http://www.kiva.org/about">Kiva.org<span style="text-decoration:none;"></span></a>, an amazing micro-lending Web site for the working poor. Kiva’s mission is to connect people through lending for the... Read More »

<p>Growing closer to your female customer will allow you to understand what she likes and what product or service you can offer her to make her life easier. Now take that a step further and determine how you can delight her online. So, imagine a day in her life. From start to finish, what does... Read More »

And start helping each other. It's a topic I'm very passionate about, and I discuss it in my interview with Carrie Runnals , author of

Not just your product or service. At the end of the day, it’s all about you. That means your personal brand and your business brand are one in the same. I encourage you to begin by...