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Cannes Continues to Raise the Bar of Creativity, says Deutsch CEO
Fri, Jun 22, 2012 7:15 PM EDT
3:00 | 407 views
Cannes is an “incredible convergence” of global talent---perfect for inspiration and relationship building, says Linda Sawyer, CEO of Deutsch Inc.
Interviews from The Sauce
Thu, Dec 6, 2012 5:24 AM EST
3:53 | 267 views
Chicago’s top agency creatives give their two cents on inspiring creative, current industry challenges and creative ways to overcome at The Sauce presented by Yahoo! on Nov. 14.
Advertising Week 2012 Key Takeaways
Fri, Oct 5, 2012 8:33 PM EDT
1:16 | 742 views
With Advertising Week 2012 now a wrap, what did attendees think were the biggest lessons learned? Watch as our intrepid video crew captured their thoughts.
Katie Couric on the One Year Anniversary of the Yahoo! News-ABC News Partnership
Wed, Oct 3, 2012 6:18 PM EDT
1:11 | 530 views
Katie Couric, host of “Katie’s Take” on Yahoo! and the “Katie” talk show on ABC, gives her perspective on the one year anniversary of the partnership between two venerable news organizations – Yahoo! news and ABC news.
Media Planning for “Tentpole” Events
Wed, Oct 3, 2012 4:33 PM EDT
1:00 | 339 views
Digital platforms enable a one-to-one conversation around tentpole events like the Olympics and elections, says Lori Hiltz, CEO of Havas Media North America. Hear her thoughts on the “power of the portals” and media planning for a multi-screen experience.
Original Content “Tentpole” Events
Wed, Oct 3, 2012 4:13 PM EDT
1:23 | 415 views
Planning for major original content “tentpole” events like the Olympics or elections is a massive undertaking that often begins more than a year in advance. Yahoo! VP of Global Media Ken Fuchs shares his thoughts on what it takes to execute with quality, and at a global scale.
Advertising Week: The New Agency Model
Tue, Oct 2, 2012 10:14 PM EDT
0:59 | 641 views
The agency of the future is smaller, more nimble and more able to quickly reconfigure itself to handle whatever task is put before it, says Colleen DeCourcy, CEO and founder of Socialistic.
Advertising Week 2012 Day 1: What’s the Buzz?
Mon, Oct 1, 2012 8:34 PM EDT
1:09 | 349 views
On opening day of Advertising Week, we asked attendees what they believe will be the most talked about themes of the conference. Do their predictions match yours? Watch and find out.