Today's Daily Obsession comes right out of our July POPSUGAR Must Have box. It's this gorgeous purple shade from NCLA called "As If" - yup, named after Clueless! Plus, we have a limited-time offer to go along with the Daily Obsession. Enjoy 30 percent off the entire NCLA website, and the first 75 shoppers who spend more than $50 get a free Flawless Topcoat. Watch now and check out NCLA's website!