Jessica Simpson makes an in-store appearance at Dillards. Photo by Wire Image.A decade ago celebrity clothing lines were few and far between, and they were of little interest to people. Jaclyn Smith for Kmart? Not so glamorous. But these days it might be easier to make a list of the celebrities who aren't tied to fragrances, cosmetics, or fashion lines. If you're 30-year-old Jessica Simpson, you have all three, and you're worth $100 million as a result.
Simpson may not have struck gold with her fragrances like, say, J.Lo, but her clothing and accessories collections outsell Madonna's. All together, sales of her watches, accessories, shoes, clothing, bathing suits, and fragrances reached a shocking $750 million this year. But an informal poll of our staff found that several of us own Jessica Simpson items (and so do our moms). And our fashionable friends swear by her shoes. So while we've all picked on and scrutinized Jessica Simpson for everything from her questionable wardrobe choices, to her noticeable weight gain, to her poor dental hygiene, the joke is on us, because we keep buying her merchandise and adding to her wealth. Vince Camuto, the main licensee for Simpson-branded merchandise, says, "People look at her as a style icon." Apparently we do!
Here are a few more shocking stats about her fashion lines, per WWD:
- Her jeanswear collection is carried in 650 department stores, including Macy's, Dillard's, Belk, and Bon-Ton.
- Jessica Simpson sportswear and jeanswear are expected to rake in between $150 million to $200 million within the next two years.
- Her net worth is estimated at $100 million
Jack Gross from the Jones Group, which licenses her jeanswear collection, told WWD, "Fifteen-, 16-year-olds and 40-year-olds like her. Sometimes she has missteps, and they identify with her." So the secret to success is... imperfection. Who knew!
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