Flywheel Sports Steps Up Its Game with TWO New Launches

Self Magazine

by Rachel Jacoby Zoldan

Courtesy Photo
Courtesy Photo

You guys probably know we're big fans of Flywheel, the 26-studios-and-counting Spin and barre hotspot. But with the proliferation of boutique gyms like Barry's Bootcamp and SoulCycle launching private label collections, fancy-schmancy new sites and more, Flywheel had some serious catching up to do.

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And now they have, by introducing not one, but two amazing launches. First up? A seven-piece apparel collection, available for purchase exclusively on bloomingdales.com and few select Bloomingdale's stores. It's the first time Fly merch has been available outside the studio--and also happens to be the cutest capsule collection ever. We heart their capris -- they're moisture-wicking wonders.

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But wait, there's more! Today, Flywheel also unveiled its iPhone app -- which means if you have an Android, you've gotta wait a bit. (Sorry!) The app has everything you love about the data-centric studio, like instant access to class results (which include calories burned, average speed and total distance covered), plus the Flywheel app allows you to sign into your class if there's 20 minutes 'til start time and you're within 500 meters of the studio. Forget those front-desk lines, girl -- or the hassle of being at your computer to book your next Fly class.

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