Open Hospitality Develops XML Connection

U.S.A. (July 8, 2010) - A new XML connection has been completed by Open Hospitality, an international leader in the industry of hotel internet marketing solutions, to encourage development with RateTiger.

Open Hospitality is an award-winning Internet marketing corporation which emphasizes its products and services exclusively on hospitality verticals and hotels. The company offers a wide range of services including strategic marketing solutions and the adjustment of booking options. It helps the autonomous hotels, chains and groups to build and establish internet visibility and as well as share and grow online reservations. It also presents optimized and well-designed websites for the major search engines in order to generate high-impact traffic through email marketing campaigns. Their clients come from all over the US like New York, Texas, California and some are from abroad like the Blakes Hotel in the UK.

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channel sales strategy

The crossing point of Open Hospitality will develop the distribution process for hoteliers and improve the quality of XML connection. The interface will allow the company software users to update both rates and availability in a safe and secure manner instantaneously through various RateTiger applications. The XML connection will also offer the users an improved version of the product with more speed and accuracy at which rates are restructured and mirrored on the booking system as part of their channel sales strategy.

"Accurate and effective rate updates are important to our clients," Executive Vice President Chris Wichers of Open Hospitality explains. "The direct connection with RateTiger will enable our hotel clients to save time and be confident that all of their rates are distributed correctly to their booking channels," he added.

"With hotels using third party distribution channels to sell rooms online, it is important that the industry works to develop smarter tools," added Vice President for Product Development Ragnar Strerath of eRevMax, creator of RateTiger, said regarding the process.

eRevMax International is a ground breaking company in the hospitality industry focused on online benchmarking and channel management. The company combines directly with more than 500 travel sites and other companies which specialize in CRS, RMS and OMS to offer hoteliers strong revenue and distribution management software. RateTiger is one of its newest innovations today.
"The competitive advantage of synchronized technologies is gained when hotels, distribution channels and technology providers understand the imminent need for them and establish the necessary connections," the vice president added.

The XML connection will also repay the users of eRevMax software and merchandise as well as those who are part of its channel sales strategy and its channel management portfolio like SimpleDistribution.

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