Giant shoe car promotes Chinese shoe company
Looking for the coolest way possible to promote your shoe company? Make a giant shoe car and let people drive it around! In what is surely the best marketing campaign ever, Kang shoes in China has made an electric car out of a giant shoe.
The ten-foot-long leather shoe car has been cruising around town at speeds up to 20 miles per hour. It cost $6,550 to make over the course of six months and can carry two people up to 250 miles on one battery charge. Company president Wang Zhengtao says they plan to make 40 more special shoe cars as promotional tools for stores around the country.
We're obsessed with this shoemobile, and if we were in China we'd definitely line up to take a spin and check out Kang shoes.
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