H&M's Chic Sister Label, & Other Stories, is Coming to the States!
by Maura Brannigan
We're all for showing our domestic retailers some love (which frequently results in massive credit card statements), but there's nothing that gets us quite as riled up as seeing our favorite foreign labels open up shop in the U.S. For instance, we've been (not so) patiently awaiting the Manhattan arrival of COS, H&M's UK minimalist sister brand, come spring. And while its opening date continues to get pushed back (groan), H&M's other, slightly younger label, & Other Stories, is now set to open in Soho at the end of the year!
Launched in March 2013 under the H&M umbrella, & Other Stories offers a dreamy yet affordable (our favorite combination) variety of ready-to-wear, shoes, bags, accessories, jewelry and lingerie-and soon, all of it could be yours.
To get a peek at a small sampling of items & Other Stories will bring stateside at the end of 2014, click through the gallery above and join us in setting a countdown.
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