Mom Jeans No More

One of the more impactful things Saturday Night Live has done over the years is shamed women of all ages into wearing fashionable jeans. It was the 2003 sketch that coined the term "mom jeans" and made mothers question their identity as the tag line -- "This Mother's Day, don't give Mom that bottle of perfume. Give her something that says, 'I'm not a woman anymore. I'm a mom!'"-- reverberated around the country.

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According to Wikipedia, "Mom jeans is a satirical term for a perceived fit of women's jeans considered very unflattering, consisting of a high waist, which accentuates a flat curvature of the buttocks, as well as generous cuts in the stomach and leg. Usually the jeans are in a light-blue coloring, solid with no form of Stone washing. Other attributes of the Mom jeans style often seen are pleated fronts, partially elastic waistbands, and blouses tucked in to the jeans."

Luckily, there is no longer any excuse for giving up one's femininity after becoming a mother. Jeans now exist to celebrate and flatter the figure and lifestyle of women of all ages, despite their brushes with childbirth and child-rearing.

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Take for example, Not Your Daughter's Jeans.

The company recognizes that being trendy shouldn't mean pilfering through the racks at Forever 21 and H&M to make sure you don't get pegged as an SNL stereotype. The company's fashions "celebrates the beauty of women who know who they are and don't need to impress anyone but themselves."

Sure, they might look like the pants Heidi Klum wears around Hollywood (hey, maybe they are), but NYDJ clothes are designed with "lift tuck technology" that makes you look a full size smaller than you actually are. Customers have noted that they've actually had to buy a size smaller than normal because the comfy-cute jeans stretch after a few wears. Wait, so you buy a smaller size - and still look a size smaller than that?? By that math - who cares about those stubborn five pounds?

Read the rest here.

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