The Royal Fashion Effect? Kate Middleton's Issa Dress Sells Out In Minutes

By Tracey Lomrantz, Glamour magazine

There may not be official, Harvard-approved data that Kate Middleton's fashion choices will translate into big bucks for designers, like there is for Michelle Obama, but the princess-to-be is already well on her way to becoming a serious trendsetter.

Kate and Prince William made their official engagement announcement yesterday afternoon at Clarence House, and she chose a silk jersey dress by Issa for the occasion (in a gorgeous shade of blue that matched the 18-carat sapphire ring that once belonged to Princess Diana!). And according to Red Carpet Fashion Awards, the dress sold out on Matches Fashion within minutes!

The $500 frock is still available in a couple of places, but we're guessing it won't last long. Check out our version of the look for less in the Glamour closet.

What do you think, gals? Does Kate have what it takes to be the next big style icon? Are you into her look? Are you surprised to see how quickly people are scrambling to adopt her style? Would you wear this dress? Discuss!

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