Now This is Designer Lipstick! Bobbi Brown Re-Releases Carolina Herrera’s Favorite Discontinued Lip Color Today

Mike Coppola/Getty; Courtesy Photo (2)When Bobbi Brown discontinues lip colors, they're usually gone for good. But not when it's Carolina Herrera's favorite hue! After the designer found out her favorite Plum Stain-her go-to for over 20 years-was being taken out of production, she drained the stock at every store and enlisted everyone she knew to help her find more. "I searched many years for a color that I could wear for all occasions, and when I found this one, my search was over," Herrera told InStyle.com. "I loved it so much." When her stockpile eventually ran out, Brown sent Herrera custom versions of her favorite color… until now. Today, the makeup maven releases the Carolina Sheer Lip color, the same deep rosy plum Herrera loved, re-issued and named in the designer's honor. "Bobbi and I are both in the beauty industry-we make women look and feel more beautiful," said a thrilled Herrera of the re-release. "I hope [women] will love that it makes a subtle statement. The lipstick is like a white shirt-it can transition for any occasion." Shop the color, available starting today, for $25 at bobbibrowncosmetics.com.

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- Sharon Clott